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    What's Eric Eating Episode 68

    Get the scoop on Houston's sexy new seafood spot, plus a tasty West African pop-up

    CultureMap Staff
    Sep 27, 2018 | 1:45 pm

    On this week's episode of "What's Eric Eating," Sambrooks hospitality owner Michael Sambrooks and director of operations Steve Breaker join CultureMap food editor to discuss their newly formed restaurant group, Sambrooks Hospitality. Known as the owner of Montrose barbecue joint The Pit Room, Sambrooks recently acquired Pi Pizza, Lee's Fried Chicken & Donuts, and Star Fish from Cherry Pie Hospitality.

    Sambrooks and Breaker begin by discussing their entrance into the hospitality industry and how their paths crossed at Reef, where Sambrooks worked as a server and Breaker served as a manager. From there, Sambrooks started The Pit Room, which earned a spot on Texas Monthly's list of the state's 50 best barbecue joints courtesy of its creative blend of Central Texas-style smoked meats with Tex-Mex touches like queso and tortillas made with smoked brisket fat.

    Finally, the two discuss their plans for the new acquisitions. While Sambrooks and Breaker have only minor changes planned for Lee's (starting with a new neon sign) and Pi Pizza (Chicago-style deep dish and more sandwiches), bigger changes are coming to Star Fish.

    "We want to make that a flagship, high-end restaurant for our group that is going to express our personalities, our style of food, the things that we want to see on a high-end seafood menu," Sambrooks says. "It's probably going to be a total redo — nothing wrong with what was there before — but we want to show what we would like to see in that style of concept. We've got a lot of ideas on how that's going to look. Instead of bigger plates, it's probably going to be more simple, elegant plates with a few components . . . We might do a little minor construction of the interior. The team so far has been great helping us out with the transition."

    Prior to Sambrooks and Breaker joining the show, Sandler and co-host Megha Tejpal discuss the news of the week. Their topics include the revelation that celebrity chef Jonathan Waxman will be opening a cafe at Bellaire's new H-E-B, Adair Concepts takeover of the restaurant at Evelyn's Park, Robert Del Grande's new menu at The Hobby Center's new restaurant Diana American Grill, and Delicious Concepts owner Ken Bridge's purchase of a Bentley with bitcoin.

    In the restaurants of the week segment, Tejpal and Sandler describe their experience at ChòpnBlọk, a pop-up series that's serving as a test kitchen for a forthcoming fast casual restaurant that aims to bring West African flavors into the mainstream. They rate the positives and negatives of their meal and discuss whether the concept is likely to achieve its goal of becoming the West African equivalent of Local Foods. In addition, they share some first impressions of the new breakfast offerings at BuffBurger.

    ---

    Subscribe to "What's Eric Eating" on iTunes or Google Play. Listen to it every Saturday at 11 am on SportsMap 94.1.

    Sambrooks plans to replace this neon sign at Lee's Fried Chicken & Donuts.

    Lee's fried chicken and donuts neon Lee Ellis
    Photo by Eric Sandler
    Sambrooks plans to replace this neon sign at Lee's Fried Chicken & Donuts.
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    shining star

    New chicken restaurant flies into Houston with 'gluten-friendly' tendies

    Eric Sandler
    Mar 10, 2026 | 10:00 am
    Starbird chicken restaurant
    Courtesy of Starbird
    Starbird sells chicken tenders, chicken nuggets, chicken sandwiches, and more.

    A local restaurant group is bringing a California-based chicken concept to Texas. Mac Haik Restaurant Group announced it has reached an agreement with Starbird to open locations in Houston, Austin, and San Antonio.

    Founded in the San Francisco area in 2016, Starbird is a fast casual restaurant with 19 locations in California and Colorado. It serves fried chicken sandwiches, chicken tenders, chicken nuggets, chicken wings, and salads that are made with chicken that’s “all-natural, never-frozen, antibiotic-free” and covered in a “gluten-friendly breading” that’s cooked fresh to order, according to a press release.

    Pair them with sides such as cole slaw, french fries, crispy Thai Brussels sprouts, or elote. Diners can dip their tenders in 11 sauces, including Greek yogurt ranch, Thai herb aioli, honey mustard, honey chipotle bbq, and more.

    Part of Mac Haik Enterprises Ltd, Mac Haik Restaurant Group operates a number of franchised restaurants, including breakfast concept First Watch Daytime Café, the Original ChopShop, and Due’ Cucina. It will open Kirkwood, an upscale supper club, later this spring in a West Houston office building that’s also owned by MHE.

    “We evaluate opportunities through the lens of long-term brand relevance, not just unit growth,” MHRG COO Dan Anfinson said in a statement. “Starbird delivers a level of culinary quality and operational sophistication that we believe is still underserved in the premium fast-casual chicken category, particularly in Texas. The brand has a clear point of view and the systems to scale responsibly. That combination is rare, and we’re excited to introduce it thoughtfully across our markets.”

    The company intends to open as many as 36 locations beginning in 2027, but MHRG is still in the process of securing specific locations. It will announce which city will be first to receive a Starbird at a later time.

    “This agreement reflects the strength of our business model and the clarity of our long-term vision,” added Starbird CEO Greg Levin. “As we mark our 10th anniversary, this is shaping up to be our biggest year yet in terms of expansion. Texas is a critical market for us moving forward, and partnering with an experienced organization like Mac Haik Restaurant Group allows us to grow thoughtfully while staying true to what makes Starbird special.”

    Starbird chicken restaurant

    Courtesy of Starbird

    Starbird sells chicken tenders, chicken nuggets, chicken sandwiches, and more.

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