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    Midtown Property

    Landlord seeks ambitious restaurateur to "give life" to historic Midtown home

    Eric Sandler
    Sep 18, 2015 | 11:45 am

    Sometimes when a chef wants to break off on his or her own and open a restaurant, he or she may complain that it's difficult to find the right space. Available properties are too expensive, would require too long to build out or are simply located in the wrong part of town.

    Prime spaces in good neighborhoods — typically referred to as "second generation" because they already housed a restaurant and therefore have all of the plumbing, electrical and other infrastructure necessary to operate — get snapped up quickly, sometimes before they've even announced their closing to the public, as with Wednesday's news about Lillo & Ella.

    Landlord Amir Ansari has a bit of a compromise in mind with a property he owns at 3015 Bagby. Located where Montrose and Midtown intersect, the 2,500 square foot, two-story home dates back to the 1910s and once belonged to Texas governor Ross Sterling's parents, which earned it a historic designation (and corresponding tax abatement) from the City of Houston.

    Ansari has secured both a liquor license and parking; now he's looking for the right tenant to open a bar or restaurant in the space.

    "Two years ago, I came in and started rehabbing the building. Fixed all the termite damage. Gutted the inside to where it’s a blank canvas," Ansari tells CultureMap. "The building has all new doors and windows. Pretty much the building is new. It’s been rebuilt."

    Approved plans

    Ansari has even navigated the city's famously laborious permitting process and has approved plans that would allow a future tenant to begin construction right away.

    "You can pretty much change whatever you want, because it’s permitted for a bar and grill," Ansari explains. "That would cut out about a year of dealing with the city and not having to pay for architects, engineers and all that stuff."

    Rent on the space is $13,000 per month, which means the restaurant would need to generate approximately $175,000 in monthly revenue, liquor and food combined, to justify the price, but that should be achievable for the right concept. For comparison purposes, some spaces in the 77006 zip code that generated $100,000 or more in alcohol sales in July include Wooster's Garden, Royal Oak, Sage County and Boheme.

    "It could be a full on restaurant like a Dolce Vita or it could be more of a hybrid like Boheme or Bovine & Barley. That’s up to the operator," Ansari says. "If I were going to do it myself, I would make it a Texas tavern and incorporate the oil and gas business and the Sterling family."

    Right person

    Regardless of which direction the future tenant takes, Ansari says he wants to work with the person to be successful.

    I’ve been an operator before. I understand the dynamic of landlord and tenant. I’d much rather have a tenant for 20 years than three years," he says. Later, he adds "I understand how important it is for a landlord to be lenient with a tenant. If they want to make some changes cool. If they run into a slow time and have to pay late, I understand."

    Now he just needs to find the right person who recognizes the growth in the area and has an idea that could be successful for years to come.

    A rendering illustrates the property's potential.

    3015 Bagby rendering
    Courtesy image
    A rendering illustrates the property's potential.
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    What's eric eating episodes 513 and 514

    Beard Award-winning chef and family dish on their new Houston restaurant

    CultureMap Staff
    Nov 21, 2025 | 1:43 pm
    Zaranda restaurant Tracy Vaught Hugo Ortega Sophia Ortega
    Photo by Nick de la Torre
    Zaranda owners Tracy Vaught, Hugo Ortega, and Sophia Ortega are this week's guests.

    On this week’s episode of “What’s Eric Eating,” James Beard Award-winning chef Hugo Ortega, his wife and business partner Tracy Vaught, and their daughter Sophia Ortega join CultureMap editor Eric Sandler to discuss H-Town Restaurant Group. The company operates a number of local concepts, including interior Mexican restaurant Hugo’s, Backstreet Cafe, Mexican street food eatery Urbe, and Zaranda, the company’s newly opened restaurant in downtown that’s inspired by California.



    After a brief discussion of the early days of Hugo’s, the trio dives into the process of opening Zaranda. Vaught explains how she became aware of the space in the Norton Rose Fulbright Tower and why it’s proximity to Discovery Green made it particularly appealing. Chef Ortega shares how a three-week road trip throughout Mexico provided some of the inspiration for both Zaranda and Caracol, his Galleria-area seafood restaurant.

    From there, chef Ortega describes how the zaranda — a wire metal basket used to cook seafood over an open flame — anchors much of the menu. He also recommends some dishes diners should try when they visit Zaranda.

    Sandler asks Sophia Ortega what it’s like working with her parents. “I get that comment a lot. It is very different. A lot of people can’t imagine working with family,” she says.

    “For me, I’m an only child. We’re a very close family unit. The restaurants have been a huge part of my growing up. For us, it comes very naturally to work together. It’s all we know. I’ve only ever worked for my restaurants. A lot of the employees have seen me grow up. I think we all have our own lane, but at the same time we overlap. We’re always open to hearing different opinions. That’s when the best decisions are made. I love it.”

    “Sophia is very intuitive. The way she communicates is very thoughtful and sensitive. I think that’s so valuable for our staff. Everybody loves her,” Vaught adds.



    Listen to the full episode for an update on Backstreet Cafe. Its original building was torn down last year to make way for an all-new structure that’s on track to open next year — hopefully in time for its legendary Mother’s Day brunch. Sandler also asks about the restaurant group’s conspicuous omission from the Michelin Guide.

    In this week’s other episode, Sandler and co-host Mary Clarkson, the proprietor of newly-open wine shop Montrose Grocer, discuss the news out of the week. They begin with a discussion about the Houston Chronicle’s list of the city’s top 100 restaurants, including a discussion of Aga’s as the No.1 selection, some of the new entries on the list, and restaurants that dropped off the list entirely, such as Himalaya, Kata Robata, and Killen’s Barbecue. They also talk about Bari Ristorante opening a new location in The Woodlands and restaurateur Brian Doke’s plans to open Lazy Lane restaurant in Garden Oaks.

    In the restaurant of the week segment, Clarkson and Sandler share thoughts on their recent meal at Maison Chinoise. Located next to Brasserie 19 in the River Oaks Shopping center, the new Chinese restaurant is the latest project from Dallas-based Lombardi Family Concepts, known locally for Toulouse Cafe and Bar, its French restaurant in River Oaks District, and Lombardi Cucina Italiana in Uptown Park.

    Listen to the episode to hear which dishes they liked best, as well as the one that missed the mark. They also discuss its decor and how it will fit with the other luxurious restaurants in the shopping center.

    -----

    Subscribe to "What's Eric Eating" on Apple podcasts, Spotify, or wherever you listen to podcasts. Hear it Sunday at 9 am on ESPN 97.5.

    Zaranda owners Tracy Vaught, Hugo Ortega, and Sophia Ortega.

    Zaranda restaurant Tracy Vaught Hugo Ortega Sophia Ortega
    Photo by Nick de la Torre

    Zaranda owners Tracy Vaught, Hugo Ortega, and Sophia Ortega are this week's guests.

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