Located in a two-hour triangle between Austin and San Antonio is Kerrville, the official capital of the Texas Hill Country. Founded in 1889 with a spirit of innovation, the city still holds fast to its entrepreneurial roots as the home of James Avery Artisan Jewelry and a plethora of galleries, museums, and shops.

It's also an outdoor lover's dream. Kerrville is situated along the banks of the Guadalupe River, which serves as the map for the multi-use Kerrville River Trail and provides opportunities for fishing, canoeing, kayaking, and paddleboarding.

Here are more activities to discover during your time in Kerrville:

Art for all
The world-famous brand James Avery Artisan Jewelry calls Kerrville home, and visitors can learn about the history of the company in a museum-like setting while also shopping for their very own piece of jewelry to take home.

The company's presence is felt throughout the city, most notably with the popular Mother's Love James Avery memorial sculpture right outside the Kerr Arts & Cultural Center. This is one of the 28 public art pieces dotted throughout downtown — keep an eye out for “Lupe” the Guadalupe Bass in Louise Hays Park and the “Welcome To Kerrville” mural.

Find peace with the The Coming King Sculpture Prayer Garden, featuring eight bronze sculptures inspired by Christian scriptures, including a seven-story-tall steel cross, that are surrounded by a prayer rock garden.

Visit the campus of the Hill Country Arts Foundation in nearby Ingram and come face to face with Stonehenge II, a nearly life-size replica of the famous stones in England that also include two 13-foot-tall Easter Island head copies.

Head into the 20,000-square-foot Rivers Edge Gallery to view an expansive variety of contemporary and traditional artwork, or explore life during the frontier days at The Museum of Western Art. The museum also offers workshops on such skills as leather working and candle making.

The Schreiner Mansion Historic Site, built by former Texas Ranger Charles Schreiner, offers a guided tour of the mansion with history on the family that ran a major department store in Kerrville (now Schreiner Goods) and established the Schreiner Institute, now known as Schreiner University.

Catch live music and other events at the iconic Arcadia Live Theater, see a play in the intimate black box VK Garage Theater, or pay tribute to Point Theatre, the oldest-running outdoor theater in Texas. The Kathleen C. Cailloux City Center for the Performing Arts also hosts Symphony of the Hills, nationally acclaimed musicians, and theater performances by Playhouse 2000.

Events for everyone
There's something for every season here, with the spring bringing the Kerrville Easter Festival (held this year on April 8, 2023) and the Kerrville Easter Bike Ride (April 7-9, 2023).

The Texas Masters of Fine Art Show (May 26-28, 2023) overlaps with the famous Kerrville Folk Festival (May 25-June 11, 2023), and the height of summer brings Kerrville’s Fourth on the River, scheduled for July 4.

Fall sees the Kerrville Triathlon Festival and the Texas State Arts & Crafts Fair on the same weekend — September 23-24, 2023 — with the Kerrville RiverFest and Kerrville Chalk Festival following October 14 and 15, 2023.

The Texas Furniture Makers Show is scheduled for November 2-December 15, 2023, and lots of folks turn out for the Kerrville Renaissance Festival that runs weekends in late January and early February.

Head outside
Kerrville’s mild weather allows for outdoor activities year-round. Hop aboard the Hill Country River Rat, a unique outdoor river activity where visitors can peddle to provide horsepower on a 25-foot-long, custom-made, 12-passenger pontoon boat.

Aside from water fun on the Guadalupe River, biking is also a popular outdoor activity. Pedal leisurely on the 10-foot-wide Kerrville River Trail, the city’s unofficial crown jewel, that parallels the Guadalupe for six miles. You can also walk your dog, go for a run, or relax on a bench and spot birds in the shade of Kerrville’s signature cypress trees.

There are multiple trail segments and trailheads that can be accessed along the Kerrville River Trail, notably Kerrville-Schriener Park and Louise Hays Park.

At 517 acres, Kerrville-Schriener is the largest municipal park in Kerrville, offering plenty of green space with a playground, butterfly garden, sand volleyball, basketball, 10-plus miles of hike and bike trails, river access, and more.

The popular Louise Hays Park features an interactive fountain, a playground, pavilions, trail heads, numerous picnic areas, and a stage that hosts music and dance performances. Louise Hays Park is also home to a variety of special events, such as Get Outdoors Day, Kerrville’s Fourth on the River, and the Kerrville Triathlon Festival.

To learn about the different critters and creatures that call Kerrville home, the Riverside Nature Center is the perfect place to explore. Wander through the gardens, educational exhibits, a gift shop, and much more.

Additional outdoor activities include golfing at Kerrvilles’ three golf courses — Scott Schreiner Golf Course, Comanche Trace, and The Riverhill Country Club — playing tennis at the HEB Tennis Center, and hunting at Y.O. Ranch or Shonto Ranch.

Time to eat
Enjoy dining with a view of the Hill Country and the Guadalupe River while exploring the craft food and beverage scene when you dine in Kerrville. From upscale dining experiences and wine tasting opportunities to delicious taco and coffee spots on the go, there's no shortage of choices.

For a meal with a view, check out 1011 Bistro, Cafe at the Ridge, Thai Ocha, Pinnacle Grill, and Billy Gene’s. Texas tacos are obviously a must, so head to El Sol De Mexico, Mary’s Tacos, Taqueria Jalisco, El Jimador Restaurant & Bar, and Rita’s Famous Tacos.

Make sure to sample the local libations during your stay — Kerrville is located in the Hill Country after all. Turtle Creek Olives & Vines, Kerrville Hills Winery, and Wine-O-Bout It satisfy vino connoisseurs, while craft brew enthusiasts will cheers to options like Pint & Plow Brewing Co., Basement Brewers of Texas, and Trailhead Beer Garden.

Other popular eateries include Bumdoodlers Lunch Company, Francisco’s Restaurant, Grape Juice, and Rails: A Cafe at The Depot.

Shop to it
Visitors flock to downtown Kerrville to explore upscale shops as well as unique boutiques and antique stores. Schreiner Goods stocks a curated selection of women’s clothing, accessories, and stylish home goods, while Rustic Elegance is a home furnishing aficionado's dream store.

Stop by Creations, a destination for fabric artists; shop for crystals and other mystical items at The Fairy Moon Emporium; or go antique hunting at Sunrise Antique Mall. Of course, shopping for a piece of James Avery jewelry is a given while in Kerrville!

Rest your head
The River Trail Cottages are a fun way to depart from the normal hotel experience, with a unique variety of retro overnight options like Motor Court Cottages, newly built midcentury-themed Depot Alley or River View cottages, and vintage RVs filled with modern amenities.

At the River House, all guest rooms offer direct access to the river and the Kerrville River Trail that leads straight through downtown. The facilities also come with grills, bicycles, river floats, fishing poles, kayaks, and backyard games.

Yogi Bear’s Jellystone Guadalupe River Camp Resort is the perfect place for families traveling with little ones. Enjoy putt-putt, jumbo-sized jumping pillows, laser tag, playgrounds, and a water slide park.

For those looking for a resort feel, a stay at Inn of the Hills Hotel & Conference Center is an excellent choice. The hotel features a courtyard, swimming pools, 21,000-square-foot conference center, delicious dining at the full-service restaurant, and the Inn Pub, which features entertainment on the weekends and is the only dance hall in Kerrville.

Learn more about Kerrville and start planning your visit here.

Photo courtesy of Kerrville CVB

Explore downtown Kerrville.