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    $33 all-you-can-eat meat

    Sizzling new all-you-can-eat Korean BBQ restaurant heats up Chinatown with cool Seoul nightlife vibe

    Eric Sandler
    Apr 12, 2023 | 2:11 pm

    A new, all-you-can-eat Korean barbecue restaurant has opened in Chinatown. Hongdae 33 is now open for lunch, dinner, and late night service.

    Located in the former Napa space in the bustling Dun Huang Plaza (9889 Bellaire Blvd, Ste. D-229), Hongdae 33 aims to bring the energy of Seoul’s lively nightlife district to the Bayou City. Grace and Leo Xia, who also own popular Chinese restaurant Duck N Bao, decided to open a Korean barbecue restaurant after a trip to Las Vegas.

    “To Koreans, barbecue is not just grilling meat,” Grace Xia said in a statement. “It is part of the culture. It’s gathering and making memories while cooking at the table and enjoying a meal with your date, family, friends or co-workers. Barbecuing together is a great way to relax and have fun. We hope to create that special experience at Hongdae 33.”

    Once they enter the 80-seat restaurant, diners will find tables with gas-powered grills and copper-colored exhaust pipes. Neon lights and traditional Korean design elements help create a vibrant atmosphere.

    “Our goal is to modernize the Korean barbecue cuisine and experience, which included collaborating with our designer to translate and share our vision with the neighborhood,” Xia added. “It’s hard to find a place in the area that’s open after 10 pm, so we’ll accommodate later crowds, including late-night workers.”

    The $33 per person, all-you-can-eat menu includes everything someone might want during a Korean barbecue meal. Starters include seafood pancake, corn cheese, kimchi stew, and japchae. The eight banchan options include cabbage kimchi, marinated bean sprouts, spicy pickled cucumbers, and marinated fish cakes.

    Hongdae 33 offers an extensive selection of meat and seafood for diners to grill at their tables. Beef selections include Black Angus brisket, Black Angus galbi, ribeye steak bulgogi, garlic flat iron steak, Texas wagyu beef tongue, and Texas wagyu beef belly. Diners will also find pork options such as spicy pork bulgogi, pork jowl, and marinated pork belly, as well as chicken and seafood options that include garlic butter chicken, Cajun jumbo shrimp, and spicy squid.

    The restaurants offers an extensive selection of drinks to pair with its meats, including soju, Korean rice wine, cocktails, beers, and shots. To encourage people to explore its beverage program, Hongdae 33 offers two specials — a bottle of soju and three beers for $25 or four shots for $24.

    Its hours are similarly welcoming, as the restaurant is open from 11:30 am until midnight Sunday through Thursday and until 2 am on Friday and Saturday. The only catch is that diners are limited to 90 minutes to complete their meals.

    Hongdae 33 food spread

    Photo by Jenn Duncan

    Sample all of this food for $33 per person.

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    lumpia lost

    Guy Fieri-loved Filipino restaurant closes in the Heights after 6 years

    Eric Sandler
    Mar 31, 2026 | 4:30 pm
    Be More Pacific Houston exterior
    Courtesy of Be More Pacific
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    A pioneering Houston Filipino restaurant has served its last meal. Be More Pacific is closed as of Tuesday, March 31, the restaurant announced on Instagram.

    The note traces the restaurant’s evolution from an Austin food truck to an Austin restaurant and eventually to a Houston location.

    “To our guests, friends, and community — thank you. Thank you for the support, the Kamayan feasts, the celebrations, the halo-halo summers, the karaoke parties, and for letting us share a piece of our culture with you,” the note reads in part. “You helped make Filipino food part of the conversation, and we’re incredibly proud of that.”

    The Houston location opened in 2020. It distinguished itself with its stylish layout that includes an indoor-outdoor bar, a spacious patio, and karaoke rooms. At the time, founders Giovan Cuchapin and Mark Pascual teamed up with Houston hospitality veteran Roveen Abante (Conservatory Gallery, among others) to bring the Houston location to life. Abante referred all questions about the closure to Cuchapin, who has yet to respond to CultureMap’s request for comment.

    When it opened, the restaurant quickly earned a following for its flavorful Filipino fare, including signature items such as lumpia, garlic fried rice, and chicken adobo. Groups could order a kamaya feast built around proteins such as roast pork or whole snapper.

    Guy Fieri featured Be More Pacific on a 2021 episode of Diners, Drive-Ins and Dives. In this clip, he samples the restaurant’s kare kare, a curry made with brisket.



    Be More Pacific was among the first ambitious Asian restaurants to open in the Heights. While it may have closed, its legacy lives on with concepts such as JŪN and Agnes and Sherman, both of which earned finalist nominations in the 2026 James Beard Awards.

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