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    Keepin' it classy

    The Breastaurant invasion bounces along: From Bone Daddy's to Bikinis, they allwant a piece of Houston

    Tyler Rudick
    May 3, 2012 | 11:09 am
    • The Austin-based Bikinis Bar and Grill — which touts the tagline "sports with aview" — recently announced it will be taking over a former Tortuga's site in TheWoodlands.
      Bikinis Sports Bar and Grill
    • Bone Daddy’s House of Smoke, based in Addison, plans to open one of itslady-staffed barbeque in Houston by summer.
      Bone Daddy's House of Smoke/Facebook
    • Bikinis entices breastaurant fans a full "scratch kitchen," unlike some of itscompetitors.
      Bikinis Sports Bar and Grill
    • Bone Daddy's staffers
      Bone Daddy's House of Smoke/Facebook
    • On site at one of the many Bikinis throughout Texas, North Carolina andOklahoma.
      Bikinis Sports Bar and Grill
    • Bikinis
      Bikinis Sports Bar and Grill
    • Bone Daddy's "killer smokehouse barbeque."
      Bone Daddy's House of Smoke

    As it turns out, some things just never go out of style.

    Two Texas-based "breastaurant" chains are looking to the Bayou City to capitalize on the seemingly endless popularity of Hooters, which currently maintains 15 restaurants throughout the region that compete with two branches of its arch-rival Twin Peaks.

    The Austin-based Bikinis Bar and Grill — which touts the tagline "sports with a view" — is taking over a former Tortuga's site in The Woodlands along I-45 to launch its first location in the Houston area and 10th overall. Bone Daddy’s House of Smoke, based in Addison, is also planning to open one of its lady-staffed barbecue restaurants in Houston this summer.

    So, that's 15, 16, 17 . . . plus two more . . . That's a total of 19 Space City region breastaurants by the end of the year.

    "We also take our slogan 'sports with a view' pretty serious here," Bikinis general manager Danny Mac Donald says. "You can expect high-definition televisions everywhere along with all of our beautiful girls."

    "We've actually been looking to get into the Houston market for about four years," Danny MacDonald, general manager of The Woodlands Bikinis, tells CultureMap. "It's taken us a while to find a perfect location like this and we're excited to finally be here."

    So, how exactly does Bikinis differ from Twin Peaks or Hooters? MacDonald seemed prepared for what is perhaps the most important question for a breastaurant operator.

    The food, he says, is fairly traditional American pub fare with wings and burgers being the menu highlights. The main difference, however, will be the quality of both the food and the service according to MacDonald.

    "This is a scratch kitchen, unlike what you'd find at our competitors," he says. "We also take our slogan 'sports with a view' pretty serious here, so you can expect high-definition televisions everywhere along with all of our beautiful girls."

    Located at 25657 Interstate 45, the new Bikinis will have a soft opening starting May 10 with an official launch in June. The website notes the location is currently hiring.

    Although CultureMap was unable to reach a Bone Daddy's representative about its pending arrival, owner Mike Leatherwood told the Houston Business Journal that for Houston, the restaurant plans on a less forward approach to service.

    “With the old uniform, [waitresses] had to tie it up to fit the contours of their body,” he said. “There was just a lot more skin showing. This one is tailored.”

    Leatherwood noted that he doesn't appreciate being pigeonholed as a run-of-the-mill breastaurant. “We just don’t like being lumped into that category. It’s demeaning to the girls that work here, and it’s just not what we are committed to.”

    "Bone Daddy's is a funky barbeque joint with smoking hot waitresses and ice cold beer — that's the line we use to sum up what we do," says Ted Beaman, Bone Daddy's strategic planning director.

    Ted Beaman, who heads strategic planning for Bone Daddy's, tells CultureMap that the Houston area location is planned for Webster. The company is hoping to roll out three more restaurants in the region by the end of 2013.

    "Bone Daddy's is a funky barbecue joint with smoking hot waitresses and ice cold beer — that's the line we use to sum up what we do," Beaman says.

    "There's always a lot of effort to make each of our buildings unique and the barbeque is from a old family recipe that's been perfected over time. Finally, we always make sure we hire attractive, personable and smart waitresses who will provide excellent service and pay lots of attention to our customers."

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    Bienvenido

    Michelin-starred Houston fine dining restaurant plots new Dallas concept

    Stephanie Allmon Merry
    Jul 29, 2026 | 10:00 am
    Masia Uptown Dallas
    Photo courtesy of Masia
    Rendering of the bar and entry of Masia.

    A Houston hospitality group behind a Michelin-starred restaurant is bringing a new Spanish fine-dining restaurant to Uptown Dallas: Masía, from Houston-based Arrels Hospitality Concepts, will open at 2530 Fairmount St. in winter 2026-2027, according to a release.

    The restaurant comes from the team behind Houston's Michelin-starred BCN Taste & Tradition and the Madrid-inspired restaurant MAD. BCN was awarded a Michelin star in the inaugural Texas Guide in 2024.

    The name "Masía" refers to a traditional Catalan farmhouse, and the restaurant is intended to reflect that style of home-grown hospitality and dining, the owners say.

    Founder Ignacio "Nacho" Torras, who earlier this year debuted on the Forbes billionaires list, says the project is especially meaningful to him, and he looks forward to sharing the company's vision of Spanish food and hospitality with Dallas.

    "We want to create a restaurant that feels refined, but also warm and intimate," he says in the release. "A place where guests can enjoy as we do in a countryside home in Spain."

    The restaurant will occupy a 3,500-square-foot space with seating for 86 indoors and another 20 on a patio.

    The kitchen will be led by Spanish chef Lenin Busquet, whose résumé includes Michelin-starred restaurants in Spain. He served as head chef at Annua, where he helped maintain the restaurant's two Michelin stars, and later led Ment, which earned its first Michelin star six months after opening. In 2022, he joined ABISS in Calpe, Spain, and received the Promising Chef of the Valencian Community award.

    Though menu details are not available yet, Busquet says it will combine Spanish techniques with Texas ingredients.

    "The culinary concept behind Masia is rooted in Spain's rich traditions while remaining deeply connected to the ingredients and community that surround us here in Texas," he says. "Our philosophy is built on a profound respect for exceptional local products, which we approach through the lens of Spanish culinary heritage.

    "By combining the finest regional ingredients with classic recipes and techniques from our homeland, we aim to create a dining experience that reflects who we are, where we come from, and why Spain has one of the world's most celebrated gastronomic cultures."

    The restaurant is being designed by Dallas-based Gensler Architects with natural wood, stone, and a neutral color palette inspired by a contemporary Spanish farmhouse. The space will also feature artwork from Torras' private collection.

    "Masía will reflect the calm, generous spirit of a Spanish farmhouse through a contemporary lens," the owners say.

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