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    In-demand districts

    This Houston ZIP code is among nation's hot spots for millennials

    John Egan
    Oct 17, 2018 | 10:11 am
    NRG Park Renderings March 2014 NRG Stadium
    The South Main area that houses NRG Stadium and The Astrodome is popular with millennials.
    Photo courtesy of NRG Park

    Houston's South Main is a bona fide magnet for millennials. A new study from apartment search website RentCafé ranks the historic hood as one of the top ZIP codes in the U.S. for millennial residents.

    U.S. Census Bureau data gathered by RentCafé indicates 61 percent of the residents in South Main's 77054 ZIP code, or about 14,400 people, were millennials in 2016. That makes it a millennial hot spot in Texas and the No. 12 millennial hot spot in the U.S.

    Other Texas ZIP codes that made the list are:

    • 75201 in Dallas. The Arts District is comprised of 65 percent millennials, or about 8,800 people. National rank: No. 8.
    • 75202 in Dallas. Downtown in the Big D has a 61 percent share of millennials — about 1,400 residents — and a national rank of No. 15
    • 78751 in Austin. The Hyde Park neighborhood has a 61 percent share of millennials, or about 8,900 residents. National rank: No. 16.

    RentCafé also ranked ZIP codes in the 30 biggest U.S. cities by the biggest increases in millennial population over a five-year period, the largest share of millennials, and the largest total number of millennials. The study excluded ZIP codes with fewer than 1,000 millennial residents, as well as ZIP codes overlapping with college campuses, military bases, and prisons.

    In terms of the fastest-growing ZIP codes for young adults, 78756 in Austin was the only Texas ZIP code in the top 20.

    The share of millennials in 78756 — which includes the Brentwood and Rosedale neighborhoods — jumped 34.3 percent from 2011 to 2016, according to RentCafé. In 2016, it was home to about 4,000 millennials.

    John Crowe, a broker Realtor with Austin’s Juice Real Estate, says the Burnet Road corridor in 78756 is gaining popularity among millennials due, in part, to its abundance of “charming” updated homes dating back to the 1940s. The Burnet corridor also has seen explosive growth in the number of apartments, restaurants, and bars.

    Crowe says that these days in the 78756 ZIP code, a resident “can jump on a Bird scooter, take a short walk or bike to meet friends and family on the deck of the burger-and-beer joint, spend evenings enjoying the high-end sushi or Mexican restaurants, or settle in at the various food trailers and local coffee shops.”

    “A gourmet grocery store, plus-sized yards, great schools, green spaces like Ramsey Park, and a solid local library serve as a foundation for young residents, many of whom, live and work in the area and plan to stay as long as the original owners of those 1940s homes did,” he adds.

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    So hot right now

    Houston nails down No. 8 spot among fastest-moving luxury home markets

    John Egan
    Dec 22, 2025 | 1:30 pm
    11095 Memorial Drive exterior
    TK Images for Martha Turner Sotheby's International Realty
    11095 Memorial Drive is for sale for $8.8 million.

    For-sale signs on the lawns of luxury homes in Houston-area communities like Bellaire, River Oaks, West University Place, and The Woodlands are disappearing faster than in most U.S. markets.

    November’s Realtor.com Luxury Housing Report shows luxury homes in the Houston metro area spent a median 61 days on the market in November, up 3.4 percent from last November. That puts the Houston metro in eighth place among the country’s fastest-moving luxury home markets.

    Asking prices for Houston-area listings among top-tier luxury homes started at $794,576 in November, according to the Realtor.com report.

    The Houston Association of Realtors (HAR) says stepped-up activity in the luxury home market helped boost the average single-family home price in the area to $422,552 in November. The luxury market — homes priced at $1 million and above — was the region’s top-performing home category in November, according to HAR, with sales up 23.4 percent compared with the same time in 2024.

    The Realtor.com report ranks San Jose, California, as the fastest-moving metro for luxury home sales in November. There, luxury homes spent a median 56 days on the market, down 6.7 percent from last November.

    “Luxury home dynamics are increasingly driven by local factors rather than national trends,” Antony Smith, senior economist at Realtor.com, says in a release. “Some high-cost metros are experiencing brisk demand and fast turnover, while others face slower sales even at elevated price points. Understanding these local dynamics is key for both buyers and sellers in today's luxury market.”

    Roughly 200 miles west of Houston, the San Antonio metro lands on Realtor.com’s list of the country’s slowest-moving markets for luxury homes. San Antonio-area luxury homes lingered on the market for 99 days in November, up seven percent from the same time last year. That gave San Antonio eighth place on the list of the country’s slowest-moving luxury home markets.

    Asking prices for San Antonio-area listings among top-tier luxury homes started at $766,548 in November, according to the report.

    In November, 5.6 percent of home prices fell into the $750,000-and-above category, according to the San Antonio Board of Realtors (SABOR).

    Bend, Oregon, tops Realtor.com’s list of the slow-moving markets for luxury homes. In the Bend metro area, luxury homes were stuck on the market for a median 146 days in November, up 14.1 percent from the same period in 2024.

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