A venti investment

Starbucks perks up Houston minority communities as part of $100 million investment

Starbucks perks up Houston minority communities with major investment

Starbucks drive-thru mask
That next Frappuccino could help support BIPOC-owned businesses.  Courtesy of Starbucks

The Bayou City will be a major beneficiary of a new initiative from Starbucks. The Seattle-based, global coffee giant announced that it has selected Houston as one of 12 U.S. cities that will receive funds from the Starbucks Community Resilience Fund.

Seeded with a $100 million investment, the fund will be used to support small businesses and community development projects in BIPOC (Black, indigenous, and people of color) neighborhoods. In addition to Houston, the program will launch in Atlanta, Detroit, Los Angeles, Miami, Minneapolis, New Orleans, New York City, Philadelphia, San Francisco Bay Area, Seattle, and Washington D.C.

“Starbucks has always been a company focused on caring for our partners, creating experiences for our customers and playing a positive role in our communities and throughout society,” Kevin Johnson, Starbucks president and CEO, said in a statement. “We are excited to make this investment as it aligns with our mission and values and supports our aspiration to advance equity and opportunity in the communities we serve.”

Working with partners such as the Opportunity Finance Network, Starbucks will select certain Community Development Financial Institutions that will receive funds. CDFIs focus on providing capital and promoting economic development. These institutions will then provide loans to small businesses and community development projects. In addition to money, CDFIs offer mentorship and flexible repayment terms that help projects become successful.

Specific Houston beneficiaries are still unknown at this time, but the funds have the potential to benefit a diverse array of projects, including those focused on addressing the impacts of climate change and investments in neighborhoods that are overlooked by traditional lenders. 

For example, as part of a $10 million investment in four, Chicago-based CDFIs, Starbucks helped fund Green Era Sustainability's campus project that includes a 2-acre clean energy generation facility, an urban farm, green houses, an outdoor fresh produce market, a visitor center with classrooms for community activities, and a STEM education center. The project will create 247 construction jobs and 25 permanent jobs in Chicago's Auburn Gresham neighborhood.

“Given the severe impact of the pandemic on the long-disinvested communities CCLF serves, our lending is more important than ever to help these communities grow and thrive,” said Bob Tucker, COO for the Chicago Community Loan Fund. “Our customers have urgent needs, and Starbucks investment in CCLF will help tremendously in bringing them the resources they need.”