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    PLAYFUL PRINTS

    Houston designer makes a splash with new swim, kidswear, and chic hats

    Gabi De la Rosa
    Mar 21, 2025 | 9:15 am

    Houston-based designer, entrepreneur, and mom of three, Hunter Bell, is turning up the heat this spring with her brand's biggest expansion this year. Known for her eye-catching prints and effortlessly cool designs, Bell is taking her signature charm to the water with a stunning collection of swimsuits, sarongs, and the long-awaited return of Hunter Bell Kids. She also launched a hat collab with Freya to complete any spring or summer look.

    Bell's journey into the fashion world started in 2006 when she launched Hunter Bell out of her Manhattan apartment. After interning and working as a design assistant for contemporary brands including Nanette Lepore and Rebecca Taylor, she knew she wanted to start her own line. Fast forward to today, and she's built a brand known for its whimsical elegance, bold prints, and sophisticated designs.

    Hunter Bell Swim

    Bell's swimwear line is making waves for a stylish summer. The collection, inspired by the Gasparilla Inn in Florida, includes eight beautifully crafted pieces, ranging from one-pieces to bikinis, rashguards, and sarongs. Each piece boasts vibrant prints and intricate details.

    This swimwear drop follows Bell's successful collaboration with Marysia in 2024, which brought together two powerhouse brands known for their impeccable craftsmanship. Now, Bell is bringing that same dedication to artistry and playful spirit to her solo swim line — and we're here for it.

    Hunter Bell Spring 2025Featuring vibrant prints and thoughtful details, the collection brings the brand’s signature whimsical charm to swimwear with beautifully designed swimsuits and sarongs. Photo courtesy of Hunter Bell

    Hunter Bell Kids

    Back by popular demand, Hunter Bell Kids is making a much-anticipated return, and this time, it's extra special because it is inspired by Bell's daughter, Harrison. The collection is packed with adorable Mommy & Me matching options so moms and their little ones can coordinate in style. Whether for spring holidays, birthday parties, or everyday adventures, these pint-sized versions of HB classics are perfect for budding fashionistas.

    Top It Off with the Freya Collab

    A day spent poolside isn't complete without a hat, and Bell teamed up with fellow Houston-based brand Freya to bring two exclusive styles. Ideal for beach strolls and hot-girl walks, the Trucker hat has a sporty, laid-back vibe, while the Lifeguard hat offers chic sun protection with a cool silhouette.

    Hunter Bell Spring 2025

    Photo courtesy of Hunter Bell

    Hunter Bell introduces its debut Swim collection, inspired by the intricate elegance of Gasparilla Inn and infused with architectural influences.

    hunter bell nychunter bell houstonhunter bell swimwearhunter bell kidshunter bell
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    HOTTEST HEADLINES OF 2025

    Celeb's Texas-sized ring dazzles in our top 10 fashion stories of 2025

    Gabi De la Rosa
    Dec 24, 2025 | 2:00 pm
    Zac Brown and Kendra Scott engagement
    Photo courtesy of Kendra Scott
    Kendra Scott's million dollar engagement ring crafted by a Houston jeweler tops Houston's most-read fashion articles of 2025.

    Editor’s note: Houston’s shopping and style scene delivered plenty to talk about this year, with headline-making jewels, must-have accessories, major retail moves, and Texas-sized collaborations. Readers couldn’t get enough of a million-dollar pink diamond crafted by a Houston jeweler for Zac Brown and Kendra Scott, the Labubu frenzy, and the arrival of luxury brands in River Oaks District. New flagships from beloved Texas brands, summer shopping guides, and the return of the Nutcracker Market, along with news of a Macy’s local closure also topped the year's must-read articles. Here's a look back at the stories that captured the Bayou City's love of luxury, hometown pride, and constantly changing retail landscape.

    1. Houston jeweler supplies star Zac Brown with a Texas-sized diamond ring. Country superstar Zac Brown popped the question to billionaire jewelry mogul Kendra Scott with a one-of-a-kind creation from Houston jeweler Valobra Master Jewelers. The jaw-dropping 3.06 carat fancy pink diamond (GIA certified, VVS2 clarity) was set in platinum gold and surrounded by 28 baguette-cut white diamonds totaling 3.17 carats. The jeweler wouldn't comment on the price, but it would surely retail for over $1 million.

    2. Loveable Labubu: Where to find the must-have fashion accessory in Houston. Love them or hate them, these tiny monsters broke the internet with the April release of Big Into Energy Labubu. Lucky Houstonians who were able to buy one online flocked to area stores in Sugar Land and The Woodlands for their pick-up-only purchases.

    3. 2 luxury jewelers unveil flagship boutiques in River Oaks District. With VIP salons, ornate decor, and luxury jewelry, two French jewelry houses made an entrance in River Oaks District this summer. Joining the neighborhood's luxury lineup, shoppers can now buy their baubles from Cartier and Van Cleef.

    4. Colorful Texas handbag maker opens new flagship store in Katy. Popular handbag brand Consuela opened its first Houston-area store at La Centerra in Cinco Ranch, Katy. Shoppers can now get their hands on the bold, colorful printed bags and accessories without a long drive or an online checkout.

    5. Macy's to shutter dozens of stores nationwide, including 1 in Houston. As part of a strategy to make Macy's profitable again, the store shuttered six Texas stores, including a longtime location at Almeda Mall. Five DFW stores also went dark, and by early 2026, the retailer will have closed 150 "unproductive" locations nationwide.

    6. Where to shop right now: 12 Houston shops with fresh summer finds. Amid back-to-school shopping and the August 8 sales tax holiday, Houstonians were especially interested in where to find the best deals at local retailers, including Chloe Dao, Mejuri, Reformation, Abejas Boutique, and more.

    7. Houston bootmaker offers $5,000 cowboy boot and gator hunt adventure. For $5,000, Houstonians can now source an alligator hide near Anahuac that will be transformed into a pair of bespoke cowboy boots by Republic Boot Company.

    8. What to know about the return of Houston's Nutcracker Market for 2025. The Houston Ballet Nutcracker Market is one of the most highly anticipated shopping events of the year. This year's market welcomed 40 new vendors and over 100,000 shoppers, with ticket sales exceeding $24 million. Over $6 million went directly to support Houston Ballet, its academy, and scholarship programs.

    9. Texas brand Lucchese launches UT Longhorns collection with boots and more. Storied Texas bootmaker Lucchese released a collaboration with the University of Texas featuring two men's styles and three women's styles. The lineup pairs white and cream colored leather with burnt orange accents as a nod to Longhorn pride.

    10. Whataburger partners with Texas activewear brand for new capsule collection. Whataburger tapped Austin-based activewear brand Burlebo for a capsule collection just in time for Father's Day. The line included caps, infant onesies, and shirts available in three different patterns.

    kendra scott engagementriver oaks districtlabubuwhataburger clothesnutcracker market 2025zac brown engagement ringmost popular stories
    news/fashion
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