Back in Texas Again
Fergie is headed to H-Town for over-the-top ESPN Super Bowl warehouse party
Fergie is headed to Houston for the 13th Annual ESPN The Party, which is shaping up to be the most over-the-top affair of Super Bowl LI.
The multi-platinum, eight-time Grammy award-winning vocalist will headline the party in a 65,000-square-foot warehouse near downtown Houston on February 3. The sports broadcasting giant is spending a small fortune to evoke a "construction site" representing all the new development in Houston.
Scaffolding and the stage will be covered in raw plywood adorned with 1,000 LED tubes, as genie lifts, fork lifts and other construction equipment, embellished with LED tubes and moving lights, will be scattered around the venue. Other features include a live muralist, photo booths, and video imagery of ESPN The Magazine, which is celebrating the release of its Super Bowl issue at the party. Guests will be greeted by a 400-foot long projection of sports imagery and original content at the entrance to the warehouse.
The by-invitation-only event will also feature creative installations from sponsors Dunkin’ Donuts, MillerCoors, and Alfa Romeo, which will hoist a Romeo Giulia surrounded by scaffolding that matches the event’s décor inside the warehouse. Guests can follow the action via social channels using #ESPNTHEPARTY.
The singer announced her appearance on Twitter in two versions, with hubby Josh Duhamel disrupting the video off-screen in one take.
Here's the other version:
Fergie has had a mixed record in Texas performances. As a member of the Black Eyed Peas, she made a memorable appearance at the 2010 Houston Livestock Show and Rodeo, in what was labeled "one of the best rodeo performances ever." But the band'sTron-themed performance at Super Bowl XLV in Arlington in 2011 earned scathing reviews as one of the worst halftime performances in Super Bowl history.
I gotta feeling this time will be better.
For a full list of Super Bowl parties in Houston, check out this CultureMap article.