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    savvy shopper

    Target Missoni fiasco holds valuable lessons for Black Friday shoppers

    Megan Runser
    Nov 24, 2011 | 7:00 pm

    'Twas the night before Black Friday and all through the house, not a creature was stirring—not even my computer mouse.

    Ah yes, one of the biggest shopping days is fast approaching. Get your game faces on—this is basically like the Super Bowl of Shopping. In preparation, I’d like to relay a little story in hopes of setting some realistic expectations and preventing any potential heartbreak you might endure from disappointing sell-outs. Here goes…

    I’d like to relay a little story in hopes of setting some realistic expectations and preventing any potential heartbreak you might endure from disappointing sell-outs.

    Once upon a time, Target partnered up with legendary fashion design team Missoni. (Warning: this fairytale doesn’t have a happy ending, kids.)

    Excitement doesn’t even begin to describe the anticipation of this launch back in September of this year. I created an embarrassing amount of calendar reminders and cleared my work schedule for the morning of Sept. 13 in an effort to maximize the chances of landing the essential pieces from the collection. Flipping through the online look-book previews gave me the same pit-in-stomach-feeling I endured minutes before high school cheerleading tryouts.

    Having heard urban legends about the Target website crashing from previous designer collections — none of which as grandiose as Missoni, mind you — I had my game plan ready. Unsure whether the merchandise would go live at midnight EST, I set my alarm to go off every hour between 11:00 p.m. and 5:00 a.m., hoping I could sneakily hop online and beat the traffic before the inevitable Target.com meltdown.

    My plan worked: around 4 a.m. I was enjoying a cyber version of Supermarket Sweep and throwing anything and everything Missoni in my cart. I figured I could easily return whatever ended up looking heinous and preferred to err on the side of too much than not enough.

    But with my Type A-ness rearing its ugly head, I still had doubts about effectively capturing every key item from the expansive collection. Luckily, the next day, a fellow Missoni-ite and I catapulted out of bed like kids on Christmas morning and dashed to the nearest Target for the next challenge that awaited: The in-store extravaganza.

    We proudly stood first in line for a solid hour before other anxious shoppers organized behind us. When the doors opened, I wasn’t nearly as panicked as the rest of the crowd, knowing I had just hit the online jackpot and would soon see a pile of brown boxes emblazoned with the red Target bullseye delivered at my door step. (Remember that Friends episode where Monica, Phoebe and Rachel go the wedding dress sample sale and end up fighting women and blowing whistles amid the utter chaos? Yep, the in-store scene was kind of like that, but less NBC and more Bravo—aka high drama sans laugh track.)

    I walked out of the store with only a few bags—one of which containing a Missoni neck pillow—because I mean, who doesn’t need to look cute while awkwardly sleeping with her mouth wide open in the middle seat of an airplane?!

    Fast-forward a few weeks and still no arrival of Target boxes. Patience never being one of my strong suits, I logged in to my order status hourly only to find everything still appearing to be A-OK and on-time. That is until, I got that dreaded email: “We’re sorry to inform you the items in your Target.com order are unable to be fulfilled.”

    A scream immediately erupted from me, reminiscent of Regina George in Mean Girls when she learns The Plastics called her a ‘fugly slut’ in the Burn Book. I couldn’t believe it—how did all my hard work and planning not result in a house full of colorful chevron stripes? This couldn’t be happening.

    If you’ve ever flipped through TBS on a weekend, you’ve undoubtedly run into that movie Serendipity where John Cusack and Kate Beckinsale spend the entire 90 minutes scouring the Earth for a special copy of In The Time of Cholera and the five-dollar bill with red ink on it. Yeah, that’s now me in any Target store looking high and low on random shelves hoping to spot a lone towel, sweater or ballet flat.

    The end.

    Not to get all Disney on you, but the moral of this story in relation to Black Friday is to enjoy the adventure. Whether your quest involves apparel, electronics, toys or accessories—I say make a plan, execute and try to deal with any disappointments with a bit more grace than myself (and that fugly Mean Girl, Regina George).

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    news/city-life

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    2 favorite Houston Mexican restaurants return and more popular stories

    CultureMap Staff
    Sep 19, 2026 | 11:00 am
    El Tiempo Cantina Post Houston
    Courtesy of El Tiempo Cantina
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    Editor's note: It's time to look back at the top Houston news of the week, featuring the return of two staple Mexican restaurants and the richest Houstonians of them all. Read on for our most popular stories, then head here to plan your weekend.

    1. 2 treasured Houston Mexican restaurants reopen after brief closures. Two staple Houston-area Mexican restaurants are making comebacks after brief closures. Picos has already returned to service, while El Tiempo Cantina’s Webster location isn’t far behind.

    2. 12 things to know in Houston food: Openings, closings, and meal deals. A successful hand roll restaurant continues to grow, a Chinese American restaurant quietly signs off, and a popular Houston chef shows off his Peruvian heritage. Plus, Houstonians can eat cold noodles for a good cause.

    3. Houston oil tycoon is city's richest billionaire for 2026, Forbes finds. The richest billionaires in America have a collective worth of $8 trillion in 2026, a staggering $1.4 trillion increase since last year, says Forbes. And one local billionaire has regained the title as Houston's wealthiest resident.

    President Trump Meets With Oil And Gas Executives At The White House Jeffery Hildebrand Hildebrand is the richest Houstonian. Photo by Alex Wong/Getty Images

    4. Beard Award-winning Latin chef dishes on big Houston move and menu overhaul. On this episode of “What’s Eric Eating,” chef Douglas Rodriguez and Bari Hospitality Group co-owner Pedro Teyuca join CultureMap editor Eric Sandler to discuss Exilio Latin Flair, the company’s pan-Latin restaurant in Montrose.

    5. Food & Wine's Best New Chef list includes Gulf Coast-obsessed Houstonian. A Houston chef is basking in the national spotlight. Food & Wine magazine has named Josephine’s Gulf Coast Tradition executive chef Lucas McKinney to its 2026 class of Best New Chefs.

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    news/city-life

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