apple store reopens
Apple unwraps freshly remodeled Highland Village store for iPhone 11 launch
Houston's flagship Apple store will reopen at Friday, September 20, at 8 am, the company announced. The Highland Village Apple store webpage states the store will reopen just in time for the new iPhone 11 to go on sale.
The store has been closed since July 28 for a series of upgrades. Although the exterior is covered by thick, white plastic, the interior remodel will likely feature a new video wall, expanded seating for the company's Apple Today educational classes, and indoor trees.
Apple has been remodeling or relocating its store around the world for the past two years, 9to5Mac reports; the store is one of six globally that will reopen on Friday. Similarly, the Apple store in The Woodlands Mall recently relocated to an expanded, more prominent location within the mall.
As the company's highest profile location in Houston — it's the city's only Apple store that isn't in a mall — the store has attracted both positive and negative attention since it opened in 2012. The store has been shot up, and thieves have crashed trucks into the store's glass walls to steal its contents. CultureMap even explained to readers how to access the store's hidden, second-story bathroom.
If nothing else, the reopening is good news for local TV stations. They'll certainly want to get footage of people lined up to buy new products, including a new generation of the Apple Watch and the latest base model iPad, the minute they're available.