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    Available for rent too

    A penny a mile? Houston's first electric bike store looks to change commuting

    Fayza A. Elmostehi
    Jun 26, 2011 | 6:02 am
    • Driving down Westheimer in Montrose, you may be greeted by a fierce army ofshocking orange bikes. Those are electric bikes at Revolution E Electric BikeStore, Houston's only dedicated electric bike shop.
      Photo by Fayza A. Elmostehi
    • Revolution E owner Dave Martin models a popular Hebb E-Bike, engineered inTyler, Tex.
      Photo by Fayza A. Elmostehi
    • There are two main differences between this Pedego electric bike and a regularone. The first is the motor, housed behind the bike's gear cassette.
      Photo by Fayza A. Elmostehi
    • Dave Martin stands tall in his tattoo-parlor-cum-showroom, home to Houston'sonly electric bike store.
      Photo by Fayza A. Elmostehi
    • The second difference is the battery for the motor, which is a slim, light,lithium battery, akin to a briefcase.
      Photo by Fayza A. Elmostehi
    • Commuting is made easy with Texas' very own Hebb-E workhorse.
      Photo by Fayza A. Elmostehi

    The bicycle is probably the closest you'll get to the perfect mode of transportation. You aren't polluting the environment, you're getting some exercise and fresh air, you're enjoying your surroundings, and golly gee, it really earns you that pat you give yourself on the back.

    So why on earth would you need to put a motor on a bike?

    Dave Martin, owner of Montrose's brand new Revolution E Electric Bike Store, says it's about time.

    "Nobody in Houston was doing it exclusively," Martin says.

    Taking note that electric bikes are the fastest growing category of bicycles, he revamped the former site of 713 Tattoo Parlor on the Westheimer curve, and got to showcasing the next generation of electric vehicles.

    "It's a low-cost way to commute," Martin tells CultureMap. "For the price of a gallon of gas, you're getting 1,500 miles on an electric bike. It's about a penny a mile."

    Martin might be on to something here. The Greater Houston area is nothing if not a vehicle-happy metropolis of six million commuters. Quite a few of us drive laughably short distances (um, live in the 610 Loop and work in the 610 Loop, anyone?), yet we still rely on the gas tank to take us where we want to go.

    Independently owned and operated, Houston's first store dedicated to electric bikes is hoping to rattle that commuter chain.

    "It rides just like a regular bike. It's got a six-speed shifter that you use like a normal shifter, which is totally independent of the motor," Martin explains.

    You go from coasting to cruising in no time flat, all while experiencing the rush of the elements in plain view.

    Indeed, one of the most popular electric bike brands that Revolution E carries, Pedego, could easily be mistaken for a beach cruiser. "All the components are regular bike components," Martin says. "The only things that aren't are the battery and the motor."

    And that's what makes the electric bike so much more than an ordinary spin of the wheels. They also don't come with an ordinary price tag with Pedego bikes running around $1700.

    "When you choose to, you turn the throttle," Martin says. "It's a seamless transition. You can pedal along with it, or you can let it take you there on its own."

    The motor concept has you a little thrown, we can tell. "All the motors are brushless magnetic motors," Martin says. "There are no moving parts inside the motor. The bikes are built as electric bikes, with the electric cables threaded inside the bike."

    Powered by a removable lithium battery that takes about four to six hours to charge via a simple wall charger, the electric bike can get you from point A to point B faster than you think. "They go 20 miles per hour — that's under pure motor," Martin says. "Under federal law, electric bikes aren't allowed to go over 20 miles per hour under their own power, but you can pedal along with them. I've had one going 35 miles per hour."

    Let's back up a second. We're sensing a bit of skepticism from you, dear reader. You think it's a novel concept (although you may not realize that former Chrysler revivalist Lee Iacocca started the first electric bike manufacturing company in the U.S. way back in 1999). You think it's a great idea in theory. But in practice, you think, "It's 105 degrees in Houston with 95 percent humidity five months out of the year. There's no way I'm sweating my sunscreen off before my work day even begins."

    According to Martin, that's the least of your concerns.

    "It's cool, meaning you don't sweat on an electric bike," Martin insists. "We sell them to tons of people that don't drive their cars to work, and they find it just as cool, in the heat of the summer, to ride the bike."

    Better? Well, guess what? Leaving your car in the garage during the work week isn't the only thrust behind these dual-powered funmobiles.

    "The largest market for electric bikes is really the baby boomers," Martin says. "A lot of people stopped riding because they stopped enjoying it. Maybe they don't have the legs for it, or maybe they're out of shape or have back issues. All that's solved by jumping on an electric bike."

    What about riders that might consider themselves purists when it comes to their bikes? "If you are an avid biker, they ride just like a regular bike," he says. "It's a totally seamless transition going from regular bike riding to electric."

    "I sold one of these to a guy that's been riding for 45 years. He'd classify himself as an avid biker, but his problem? He's developed arthritis in his knees," Martin tells CultureMap. "He loves bike riding, but he needs the assistance from time to time." Getting an extra push to get him going via the motor on an electric bike keeps even those past the biking prime rolling.

    After all this, you're probably wondering what it's like to ride one, aren't you?

    Well, we can assure you that you're going to want to at least hop aboard one of these yourself.

    Competitive cyclists may scoff, but if you love two wheels, you're going to dig the addition of an electric jolt to your ride. Pedal along a street and then give the throttle some juice. You go from coasting to cruising in no time flat, all while experiencing the rush of the elements in plain view.

    Luckily, you can go and get your roll on, too. If you've driven past Revolution E, you'll see a shocking array of brightly color bikes guarding the storefront. Those fluorescent orange bikes are actually for you — to rent.

    Remember how much fun riding a bike used to be? Well, it still is, and it still can be. Electric bikes may not be the perfect answer to everyone's eco-friendly transportation quandary, but at least it's a different spin on things.

    unspecified
    news/city-life

    hottest headlines of 2025

    Houston's richest residents, best suburbs, and more top city news in 2025

    Amber Heckler
    Dec 22, 2025 | 3:45 pm
    Museum of Fine Arts, Houston gala 2025
    Photo by Wilson Parish
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    Editor’s note: As 2025 comes to a close, we're looking back at the stories that defined Houston this year. In our City Life section, readers will notice several of our local universities earned high praise from prestigious global and national publications. Houston's sprawling suburbs continued to skyrocket in popularity for their livability and safety, and no top-10 list is complete without mentioning the city's wealthiest residents. Read on for the top 10 Houston City Life stories of 2025.

    1. 2 Houston universities named among world’s best in 2026 rankings. These two high-performing local institutions – Rice University and University of Houston – are in a class of their own, according to the QS World University Rankings 2026. QS (Quacquarelli Symonds) compiles the prestigious list each year; the 2026 edition includes more than 1,500 universities from around the world.

    2. Richard Kinder is Houston's richest billionaire in 2025, Forbes says. The Kinder Morgan chairman is the 11th richest Texas resident right now, and ranks as the 108th richest American. Kinder also dethroned Tilman Fertitta to claim the title as the wealthiest Houstonian.

    3. 2 Houston neighbors shine as top-10 best places to live in the U.S. Pearland and League City, respectively, claimed No. 3 and No. 6 in U.S. News & World Report's annual "Best Places to Live in the U.S." rankings. The 2025-2026 rankings examined 250 U.S. cities based on five livability indexes: Quality of life, value, desirability, job market, and net migration.

    4. 5 Houston suburbs deemed best places to retire in 2026 by U.S. News. The Woodlands and Spring should be on the lookout for an influx of retirees next year, U.S. News predicts. Three more Houston-area neighbors also ranked among the top 25 best places to retire in America.

    5. Activist group calls out Houston highway as a 'freeway without a future'. A May 2025 report from Congress for the New Urbanism (CNU) included Houston's Interstate 45 expansion on its list of highways with infrastructure that is "nearing the end of its functional life." CNU claims further expansion of Houston's highway system could eventually lead to the loss of the city's bayous, while also diminishing the remaining flood-absorbing land.

    6. 10 things to know about America's first Ismaili Center opening in Houston. After nearly 20 years in the making, the long-awaited Ismaili Center, Houston finally opened its doors to the public. The 11-acre site was painstakingly designed and constructed to offer indoor and outdoor public spaces for all Houstonians to enjoy, connect, and engage.

    7. Houston billionaire Tilman Fertitta asking $192 million for superyacht. Fertitta, who owns the Houston Rockets and restaurant and hospitality conglomerate Landry's, decided to sell his 252-foot yacht, named Boardwalk, to make room for an even larger superyacht he is expected to receive in April 2026. Among numerous luxurious amenities, Boardwalk also features a helipad.

    8. 2 Houston neighbors rank among America's safest suburbs in 2025. Spring came in at No. 19 and West University Place followed at No. 21 in SmartAsset's August 2025 study, which is the first time the two Houston suburbs have made it into the top 25.

    9. Houston is one of America's most overpriced cities, study finds. This likely isn't a surprise to some Houstonians. The study, conducted by Highland Cabinetry, said Houston "struggles with heavy pollution and underwhelming income levels."

    10. 9 Houston universities make U.S. News' 2025 list of top grad schools. Among the newcomers this year are Houston Christian University and Texas Southern University. HCU's graduate education school ranks No. 21 in Texas, and TSU has the 10th best law school in the state.

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