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    Moms on Facebook

    Social media's gone maternal: An inside view of the Mom 2.0 Summit

    Karen Walrond
    Feb 18, 2010 | 2:42 pm

    When it comes to attending conferences on Social Media, I, my friends, am a bona fide expert. I’ve been to conferences that were over 1,000 people strong. I’ve led intimate social media get-togethers. I’ve spoken at tech-heavy seminars. I’ve been to conferences on blogging, on tweeting, on Facebooking. I’ve been to Web 2.0 conferences for techies, for women, and even for techie women of color. So when I tell you that this weekend, one of the best social media conferences in the country is coming to town, boy howdy, you can rest assured that I know what I’m talking about.

    The Mom 2.0 Summit at the Four Seasons Hotel is, quite possibly, the perfect social media conference. This is the second year the conference has been held, and as its name implies, it’s geared to mothers (and really, everyone else) who have an online presence. Bloggers, entrepreneurs, marketers or even other professionals with Web sites to promote their companies and skills will find something here to help take their online game to the next level.

    Mom 2.0 is hosted by Kirtsy.com and The Tasteful Life, and this year’s theme is “Defining a Movement,” celebrating the accomplishments of women online.

    “Leaders in this dynamic space are defining the medium as they create it. We are getting together to discuss trends, tools and tactics to better the overall endeavor and growing industry,” said Laura Mayes, one of the founders of the conference and of kirtsy.com. “Social media is based on conversation, and the conference is designed to create just that. With the platforms and personalities growing at astonishing rates, it’s more important than ever to create dialogue and ideas about best practices.”

    Judging from the agenda, this year really is all about best practices; the conference will have three “tracks.”

    • The professional track is all about developing your business online, including advice on writing a business plan, developing strategies for your online presence, and even information on how FTC regulations can affect what you put on the Web.
    • There’s a product track, which among other subjects, includes information on “user experience,” or how viewers of your website will perceive and experience your product or services.
    • And finally there’s a personal track, which discusses the impact of social media on our day-to-day lives, both as users and as consumers of the Internet.

    Note well, however: lest you think the conference is all about work and not about play, ample opportunities exist for attendees to celebrate each other after hours, as well. Mom 2.0 first kicks off with a cocktail party Thursday night around a Mad Men theme – conference-goers will trip the light fandango at the Four Seasons Lounge, sipping martinis and soaking in the 60’s cocktail vibe.

    And on Friday evening, the festivities move to the stunning FotoFest gallery, where attendees will find themselves surrounded by the artistic works of some of the best-known photographers on the Internet, curated by the Shutter Sisters. Better still, the images on display will be available for sale via online auction after the exhibit, and proceeds will go toward the benefit of earthquake recovery efforts in Haiti.

    So, I hate to say I told you so, but really, the Mom 2.0 Summit promises to be the best social media conference of 2010. Tickets are sold out; however, for your viewing pleasure, over the next few days I’ll be photographing and issuing dispatches from Mom 2.0 so that you can experience the seminar first-hand. If you’re a mom with any interest at all in the Internet, I guarantee that by the end, you’ll already start preparing for next year’s events.

    Karen Walrond is a writer, photographer and the creative mind behind Chookooloonks.com. Her book, The Beauty of Different, will be published this fall by Bright Sky Press.

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    a new record

    Houston Livestock Show and Rodeo commits over $30 million to education

    Jef Rouner
    Dec 2, 2025 | 10:00 am
    Houston Livestock Show and Rodeo cattle exhibition
    Courtesy of the Houston Livestock Show and Rodeo
    The money supports studies in fields such as animal husbandry.

    The Houston Livestock Show and Rodeo continues its annual tradition of breaking its own record when it comes to educational endowments. On Giving Tuesday, the organization pledged to disburse $30,353,380 in 2026 in the form of scholarships, grants, and other funding.

    “This milestone moment of reaching $30 million in a single year highlights the Rodeo’s unwavering dedication to Texas youth and education,” HLSR president and CEO Chris Boleman said in a statement. “Thanks to our loyal donors, sponsors, more than 36,000 volunteers and dedicated attendees, 2026 will reach historic heights in supporting the next generation of leaders, agricultural professionals and organizations that share the Rodeo’s mission.”

    This brings the total of education funding provided by the Rodeo since 1932 up to $660 million. Last year's $28 million commitment also set a new record.

    One innovation this year is the establishment of the Area Go Texan Vocational Scholarship, a program that expands on the relationship with 68 Texas counties through the Area Go Texan affiliate program. One student from each county will receive $6,000 toward a degree or certificate in a vocational field at a Texas nonprofit college or university. Another $500,000 in vocational scholarships will awarded to 10 schools in 2026. Guidelines for applying can be found at this link.

    In total, the Rodeo will hand out $15,126,000 in scholarships, $11,273,500 to junior exhibitors, $3,430,880 in grants, and $523,000 in graduate assistantships. Grants will be awarded to 82 Texas institutions and organizations, such as Arts for Rural Texas, BridgeYear, The Bryan Museum, Diversity in the Arts and Entertainment, Greater Houston Partnership Foundation, Multicultural Education and Counseling through the Arts (MECA), Space Center Houston, Texas State University Development Foundation, and University of St. Thomas at Houston.

    Money for the annual endowment is raised through the annual auctions, sales of livestock and art, and through charitable donations. The goal of the endowment program is to promote study and research in agriculture, animal husbandry, and other fields that directly benefit the Rodeo.

    The Rodeo is scheduled to run from March 2 – 22, 2026. More information on performers, attractions, and vendors can be found at RodeoHouston.com. Scholarship applications are open through February 2, with funds being awarded in summer 2026.

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