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    Pandemic drama

    Houston creative sector closes the curtain on 42,600 jobs, says report

    John Egan
    Aug 21, 2020 | 10:15 am
    Houston Ballet principals Connor Walsh as Price Florimund and Yuriko Kajiya as Princess Aurora in Ben Stevenson’s The Sleeping Beauty
    Organizations like the Houston Ballet have been hard hit.
    Photo by Amitava Sarkar, courtesy of Houston Ballet

    Cue the sad violin solo. From April through July, the pandemic hammered Houston’s creative sector to the tune of about $1.6 billion in sales and 42,587 jobs, a new report shows.

    The report, published August 11 by the Brookings Institution think tank, estimated that during the four-month span from April 1 through July 31, Houston racked up a cumulative 32.5 percent loss of jobs and a cumulative 10.6 percent loss in sales connected to the creative sector. The sector includes fine arts, performing arts, music, film, fashion, and design.

    According to the Texas Cultural Trust, 7.6 percent of the Houston area’s workforce was employed in the creative sector in 2017.

    As of August 2, spending on arts, entertainment, and recreation by consumers in the Houston area had fallen by 51.3 percent compared with January 2020, according to the Opportunity Insights Economic Tracker.

    Unfortunately, this financial pain will last much longer than a famously lengthy Wagner opera.

    “It’s not as if there’s a guarantee that when this is all over that we can just press reset and we all come back with the ability to do the work we did before,” James Nelson, executive director of the Houston Ballet, told the Kinder Institute at Houston’s Rice University.

    “What people may not understand, unless they’re closely connected with an arts nonprofit, is that it’s often a very delicate situation even in the best of times. We are not a profit-generating industry,” Nelson added. “To do what we do for our community is always a struggle. The ability to do that relies on a combination of earned revenue and contributed revenue, and that’s very tenuous even at the best of times.”

    Offering some relief is the City of Houston, which approved $2 million in arts grants this week.

    Obviously, Houston isn’t alone among Texas metro areas where the financial situation for the creative sector is tenuous. Here are the estimated cumulative losses for April through July in the state’s three other major metros:

    • Dallas-Fort Worth — 62,485 jobs (31.1 percent decline) and nearly $2.77 billion in sales (9.5 percent decline). According to the Texas Cultural Trust, 8.5 percent of the region’s workforce was employed in the creative sector in 2017.
    • Austin — 28,852 jobs (32.6 percent decline) and $1.26 billion in sales (9.2 percent decline). According to the Texas Cultural Trust, 11.1 percent of the region’s workforce was employed in the creative sector in 2017.
    • San Antonio — 15,639 (32.8 percent decline) and $552 million in sales (11 percent). According to the Texas Cultural Trust, 6 percent of the region’s workforce was employed in the creative sector in 2017.

    Among Texas metro areas, San Antonio experienced the biggest percentage drops in both jobs and sales during the four-month period covered by the report.

    “The creative economy — which is so critical to our overall economy, our society, and our culture — is under grave threat from the COVID-19 crisis,” the report says. “Imagine our cities and communities devoid of arts and culture, with no concerts, no theaters, and no art galleries. For the creative economy to survive and thrive again, a broad-based recovery strategy is needed.”

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    Get inspired

    Noted Houston street artist paints vibrant new mural at downtown venue

    Jef Rouner
    Dec 15, 2025 | 4:29 pm
    GONZO247 poses in front of his new mural, "Houston is Inspired" inside Hobby Center
    Photo courtesy of Hobby Center for the Performing Arts
    GONZO247 poses in front of his new mural, "Houston is Inspired" inside Hobby Center

    Visitors to the Hobby Center for the Performing Arts can now see an incredible new mural by one of Houston's most iconic street artists.Mario Enrique Figueroa, Jr., known as Gonzo247, debuted his piece, "Houston is Inspired" on Friday, December 12.

    “This piece is all about capturing the energy that makes Houston, Houston," said the artist in a statement. "It’s that raw, vibrant hustle — the music, the culture, the stories we’ve been telling for generations. I wanted to create something that pulls people in, gets them hyped for what they’re about to experience. Every color, every shape, every detail is telling a story, a vibe. This ain’t just a mural or a piece of art — it’s a journey. It's about the grind, the growth, and the inspiration we pass on to each other, on and off the stage.”

    The piece is called "Houston is Inspired," after the program at Hobby meant to showcase local performers by offering them week-long residencies on a prestigious stage. This season includes CJ Emmons's one-man comedy musical show I'm Freaking Talented; a rhythmic interactive storytelling experience called Our Road Home by Jakari Sherman; and Lavanya Rajagopalan's combination of music, dance and verse, Kāvya: Poetry in Motion. Information about all three shows, including ticket prices and availability, can be found at TheHobbyCenter.org.

    The last show (debuting May 1) was a particular inspiration to Gonzo247. Viewers may notice a pair of hands in a traditional Indian dance pose, a direct reference to Rajagopalan's show.

    The Houston is Inspired program was launched launched in the 2023-2024 season. In addition to the residency in Zilkha Hall, artists are given a $20,000 stipend for production and marketing costs. It is now a permanent fixture of the Hobby season. Applicants for future seasons can submit here.

    Known for his original "Houston is Inspired" mural in downtown's Market Square, Gonzo247 has been an active force in Houston art for 30 years, including producing the video series Aerosol Warfare about the street art scene in the 1990s and 2000s as well as founding the Graffiti and Street Art Museum. He also served as the artist liaison for Meow Wolf's Houston installation. If anyone's visual vision is perfect to welcome audience members to shows highlighting homegrown talent, it's him.

    “Art’s all about telling stories, but it ain’t just what you see — it’s what you feel," he said. "This piece speaks to the heart of everything we’re about: culture, rhythm, struggle, and triumph. When you walk into the space, you gotta feel the anticipation, the energy building up. That’s what I wanted to capture — the vibe of the whole city, the passion in the work, and that next-level hunger to rise up and create something fresh. It’s like the beat drops, and everything just connects.”

    visual-artdowntownmuralgonzo247
    news/arts
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