The focus of Day of the Dead in The Heights festival is to provide residents within the Greater Heights a fun and educational Dia de los Muertos experience. Some consider Dia de los Muertos to be among the most vibrant in Latin America, and in keeping with that tradition, the performers for this event will be curated to give the audience an immersion of Latin American sights and sounds.

In addition, Montie Beach Civic Club will be partnering with nearby elementary school kids and provide interactive exhibits that detail the rich culture and significance of Dia de los Muertos to the Latin American community.

One hundred percent of the profits generated from this event will go towards the Montie Beach Park Improvement Initiative (Montie Beach Civic Club in partnership with the Houston Parks Board).