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With the explosion of social media channels and the decline in print media readership and outlets, companies are challenged to stay up to speed on the best practices for reaching target audiences. Many are overwhelmed about whether, and if so how best, to integrate traditional, digital and social media communications strategies to complement and support their overall marketing and visibility objectives.
Led by industry veteran Kim Padgett, this event will address:
Padgett, has 20 plus years of public relations and marketing communications experience — specializing in social media and media and community relations. She was Public Relations Society of America's 2010 "Media Relations Professional of the Year."