The collaborative interactive exhibit known as Color Factorywill be coming to Houston next month.
After debuting exhibits in New York last year and in San Francisco the year before that, this celebration of color and creativity will be bringing a whole new palette to the Upper Kirby neighborhood at 3303 Kirby Dr.
Covering more than 20,000 square feet, each participatory installation features colors collected from around Houston, including "NASA Blue," yellow from the stadium chairs in the Astrodome, brown from the Buffalo Bayou, and pink from the frosting of a Shipley’s doughnut.
There will also be tasty provisions from Color Factory partner My/Mo Mochi Ice Cream, as well as other local companies.
The Color Factory chose Houston because it is "vibrant, philosophical, artistic and quirky, a food-lovers haven, and shares the same values about bringing new creative experiences to the city for anybody and everybody to enjoy," according to a press release.
The Factory will also be supporting local initiatives like Project Color Corps, a nonprofit organization that utilizes color and color education to revitalize schools and community centers through a unique, participative, co-design process, and The Montrose Center, which empowers Houston’s LGBTQ community by providing behavioral health and support services, primary care, and wellness programs that encourage members to enjoy healthier and more fulfilling lives.
Local, national and international artists and organizations all have roles in this. British inventors/designers Harvey & John came up with the technology for Thought Bubbles, an installation using the Bernoulli Principle, which states that spheres will float on columns of high-flow, low-pressure air. Ohioans Andrew Neyer and Andy J. Pizza collaborated on Color Me _____, which consists of large-scale black and white murals, leaving the coloring up to you.
Los Angeles nonprofit Art & Olfaction created the 15 colorful, familiar smells for Chromaroma. And the New York fan favorite Complementary Compliments has been revamped for Houston. At the entry, visitors are invited to register for a card with a special barcode, which can be scanned at custom photo booth stations set up throughout the exhibition. (Images will automatically be emailed to users.) Some 20 stalls will be featured in a fully striped room, inviting guests to make a human connection with someone through an audio guide of creative activities.
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The Color Factory will be on view Saturday, October 26, through Tuesday, November 26, with the possibility to extend. Schedule is Mondays, Tuesdays, and Thursdays from 10 am to 7 pm and Fridays, Saturdays, and Sundays from 10 am to 8:30 pm. Tickets are $35 for adults, and $28 for kids 12 and under, available here.
Each room is an IG dream.
