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What's in a name?

Sugar Land turns down nearly $5 million for name change, gives strict counter offer to sexy site

Tyler Rudick
Feb 20, 2013 | 7:26 am

SugarDaddie.com just won't take no for an answer.

A mere week after Sugar Land rejected the dating website's $500,000 offer to change its name to "SugarDaddie.com, Texas," the Los Angeles-based company decided to raise its proposition to $4.65 million — the average cost of a Super Bowl television ad, according to a company spokesperson.

"The city had a meeting with SugarDaddie and they did up their offer," Doug Adolph with the City of Sugar Land communications office tells CultureMap. "Once again, Sugar Land is still not for sale . . . although it is very nice when someone says such wonderful things about your city."

"Sugar Land is still not for sale ."

The online dating site — "where the classy, attractive and affluent meet," — made its initial half-million offer on Feb. 12 with a rather hefty list of requirements.

In exchange for the money, the affluent Houston suburb was required to change its name to SugarDaddie.com for a full decade. Local parks, public buildings and municipal agencies also all needed to reflect the name change. (Need any books from the SugarDaddie.com Community Library?)

Adolph says that Sugar Land mayor James A. Thompson kindly rejected the dating service's advances yet again. This time, however, he decided to make a counter-offer.

"With Rick Perry's recent campaign to bring California businesses to Texas, the mayor offered to help SugarDaddie.com relocate to Sugar Land," Adolph explains. "In exchange for the assistance, half of the money the company saves by being based in Texas would be donated to charity.

"We thought it was a great deal."

Much to Thompson's disappointment, SugarDaddie declined.

An online dating service made a second multi-million-dollar offer to have Sugar Land change its name to SugarDaddie.com.

Sugardaddie.com, woman, man, cigar
Sugardaddie.com
An online dating service made a second multi-million-dollar offer to have Sugar Land change its name to SugarDaddie.com.
unspecified
news/city-life

Sobering statistic

Texas ranks as one of the deadliest states for New Year’s crashes

John Egan
Dec 31, 2025 | 12:00 pm
Police lights
Courtesy
Be sure to arrange a safe ride home on New Year's Eve.

At more than 314,000 miles, Texas boasts the largest system of public roads among the 50 states. It also holds the unfortunate distinction of being one of the deadliest states for New Year’s car accidents.

An analysis of 2014-2023 traffic data from the National Highway Traffic Safety Administration (NHTSA) shows Texas is the ninth worst state for traffic deaths on New Year’s Eve and New Year’s Day.

During the 10-year period covered by the analysis, commissioned by AutoAccident.com, Texas tallied 280 traffic deaths on New Year’s Eve and New Year’s Day — the highest total of any state. The 280-person toll in Texas works out to 9.61 deaths per one million residents, a rate that’s 37 percent above the national average of 6.99 deaths per one million residents.

The analysis reveals that nearly three-fourths (64 percent) of New Year’s Eve and New Year’s Day traffic deaths in Texas were drivers, nearly one-fifth (19 percent) were pedestrians, and 16 percent were passengers.

“New Year’s Eve is one of the most dangerous nights on American roads,” says Edward Smith, managing attorney at AutoAccident.com, a personal injury law firm.

“With impaired driving incidents spiking during holiday celebrations, every driver has a responsibility to make smart choices that protect themselves and others sharing the road,” Smith adds. “Even in states with strong safety records, one preventable death is too many.”

According to the Texas Department of Transportation (TxDOT), more than 2,000 drunk driving-related crashes happened during the 2024 holiday season. Last year, December ranked as the No. 1 month in Texas for wrecks caused by drunk drivers.

“The holidays are a wonderful time to be with family, and yet they can also be a painful reminder for those who have lost loved ones to preventable crashes,” says Marc Williams, executive director of TxDOT. “Let’s make a new holiday tradition to drive like a Texan: kind, courteous, and safe. That means always getting a sober ride.”

TxDOT offers these four tips for staying safe on the roads as the calendar switches from 2025 to 2026:

  1. Designate a sober driver before the celebrations start.
  2. Ask a sober relative or friend to pick you up if you’re too tipsy to drive.
  3. Use public transit or rideshare services.
  4. Stay off the roads until you’ve sobered up.
traffic fatalities crime holidays new year's day new years eve traffic
news/city-life
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