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    Foodie News

    Hubcap Grill has had enough of the review games: Restaurant owner plans an antiYelp rally

    Sarah Rufca
    Jan 18, 2012 | 11:25 am
    • Photo via Twitpic
    • Photo via Yelp.com
    • Photo via Yelp.com

    Ricky Craig's last straw with Yelp came over the weekend.

    Craig, the owner of Hubcap Grill, says the unseasonably beautiful weather on Saturday meant record crowds at his 19th Street location, and a line that formed at 11 a.m. and stayed solid for the next six hours. With 840 burgers sold, Craig had to close a couple hours early.

    This did not please Yelp user Ken M., who left a one-star review:

    "Resoectfully[sic], what irresponsible owner runs out of food and closes early on a Saturday night? . . . The saddest issue here is that Hubcap has more potential then any burger place in the Heights. But with the way the current owner and/or management dissappoints his clientel, I regretfully can't recommend Hubcap and this is why i now drop it to one star."

    "I really focused on that for a week and finally got a five-star review that specifically mentioned the service. I was so excited and I go to show it to my employees the next day and [Yelp's] taken it down."

    Craig took to Twitter and asked Ken to call him (so far, he hasn't) before deciding to vent his online frustration into a party for his customers and supporters. An Anti-Yelp Party, to be exact.

    "It's just for fun, giving back to the community who support Hubcap," Craig tells CultureMap. "We'll have free kegs of beer, free live band, we're here to relax and have a good time in life."

    Craig hasn't decided on a date for the party but says he'll hold it on a Sunday, when the 19th Street location is usually closed, partly so that other chefs and restaurateurs can come.

    "I'm getting a lot of heat right now from people who say I'm acting childish and immature," Craig says. "I take criticism very well but when you start calling me names, talking about my mom and my dad . . . I correct my problems, but some people are ridiculous."

    Craig says he does read Yelp reviews and tries to take them into account when he can. He told CultureMap that a series of people complaining about service led him to work with his team on taking extra time to be friendly and smile, even when they are overwhelmed with orders.

    "I really focused on that for a week and finally got a five-star review that specifically mentioned the service. I was so excited and I go to show it to my employees the next day and [Yelp's] taken it down," Craig says.

    On Twitter, Craig also vented about Yelp reviews that compared Hubcap to fast food chains, writing "If u compare me to Whatsburger or 5guys.... Your taste buds are gone." He walked back that criticism talking to CultureMap:

    "I don't have any problem with Whataburger — it's fast, easy, convenient and decent. Five Guys, they have a hell of a concept. I mean, hello, they have 1,000 stores," Craig says. "But we are totally two different places. They are corporate and we are mom and pop. I'm not trying to be the best in Houston, I'm just trying to be one of the best. We are all unique and different in our own way."

    As for Ken's complaint, Craig still sounds annoyed.

    "For a guy to go on Yelp and complain like that . . . I do have potential and I do run it properly — that's why we have lines all day. I can only store so much meat in the cooler. I'm saving my nickels and dimes for a walk-in cooler but it runs about $20,000," Craig says. "I'm tired of hearing the word spoilt brat.

    "I work too hard for people to slam me. I'm sticking to my guns and I'm sticking up for my employees."

    unspecified
    news/restaurants-bars

    Coming soon to Fredericksburg

    Houston restaurant vet serves up Roman-style eatery in the Hill Country

    Brandon Watson
    Dec 26, 2025 | 3:30 pm
    Bottega Salaria Fredericksburg
    Photo courtesy of Bottega Salaria
    Valerio Lombardozzi is opening Bottega Salaria in the former home of La Bergerie.

    Valerio Lombardozzi’s culinary career has taken him to the world’s finest kitchens, including restaurants owned by icons like Alain Ducasse, Giorgio Locatelli, and Joël Robuchon. In Houston, he led La Table and Tavola, where he earned a reputation for being one of the city's most engaging front of the house personalities.

    But his latest project might be his biggest accomplishment yet. The hospitality veteran is opening Bottega Salaria, a homey Italian osteria and artisan market, in the former home of La Bergerie at 312 E Austin St in his adopted home of Fredericksburg.

    Lombardozzi says the restaurant, expected to arrive in winter 2026, fills a gap in the Hill Country dining scene, but, more importantly, it's a reflection of his personal history and time spent working at his family’s restaurant in Rome.

    “[It’s about] where I grew up, how I grew up, and how I eat,” he shares.

    The three-concept experience is inspired by Italy’s Via Salaria, the ancient route Italians used to transport salt from the Adriatic Sea to Rome. The menu acts as a sort of travelogue, borrowing from the different cultures along the road, and the way village fishermen and shepherds ate.

    Lombardozzi is quick to say he didn’t want to open a chef-driven restaurant. Instead, the osteria will serve traditional Roman staples such as cacio e pepe, amatriciana, carbonara, saltimbocca with sage and prosciutto, and branzino carved tableside.

    “I was one of the last to be exposed to the old generation of professionals who knew how to carve elegantly for the guests,” he says.

    The adjacent bottega will stay open during restaurant hours, offering fresh pasta made on-site, house-made sauces, imported Italian pantry items, cheeses, salumi, breads, and biscotti. Patrons will be able to shop for individual items or put together custom gift baskets.

    Outdoors, La Fraschetteria will debut a new hospitality experience in the U.S. The self-guided experience invites diners to grab wine directly from garden shelves, gather a spread of meats, cheeses, bread, or pasta, and linger around long communal tables lit by string lights.

    Keeping the chit-chat going will be a thoughtful beverage program anchored by a primarily Italian wine list and imported beer. Lombardozzi says the cocktail menu might be a surprise, offering only gin and tonics, spritzes, and negronis. The latter has been made into a game where diners roll dice to determine the evening's combination of gin, vermouth, and bitters.

    After dinner, guests can select an amaro from a rolling cart, sip grappa and limoncello, or sip a neat whiskey.

    Lombardozzi shares that he wants Bottega Salaria to be just as comfortable for Fredericksburg locals as it is for destination travelers. Beyond daily service, Bottega Salaria plans community events such as garden wine nights with live music, Sunday movie nights, and hands-on cooking classes.

    The space is designed for ease with a warm palette combining olive green and pomegranate reds. The decor blends heritage and modernity, bringing in objects like antique mirrors, plates, custom-made lamps, and even old tablecloths and curtains for an Old World feel.

    "We’re not just opening a restaurant,” Lombardozzi says. “We’re creating a gathering place. A home for everyone who loves Italian food, culture, and the joy of sharing a meal with others.”

    italian cuisinewinefredericksburghill countryopeningsnews-you-can-eat
    news/restaurants-bars
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