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    major bagel drama

    Buzzy Heights bagel shop rebrands after founding baker’s surprise exit

    Eric Sandler
    Feb 7, 2024 | 10:05 am
    Brazos Bagel bagels on tray

    Brazos Bagel will resume selling at markets and other local businesses.

    Photo by Eric Sandler

    Plans to open a new bagel shop in the Heights have taken an unexpected turn. After only a few days in business, Zac Wilson, owner of Brazos Bagel, has parted ways with his business partners, who are moving forward without him as Space City Bagels.

    As CultureMap reported last week, Wilson brought his Brazos Bagel pop-up to a permanent shop at 2155 Durham Dr. Heights-area residents, deprived of a local bagel option since Golden Bagel closed in 2021, flocked to Brazos Bagel, prompting it to sell out of bagels more quickly than expected.

    Wilson tells CultureMap he was delighted by the neighborhood’s enthusiasm for his bagels. Although he says Brazos tripled its daily output compared to what it made before the shop opened, they couldn’t make enough bagels to meet his partner’s requirements. Both parties quickly realized they had different expectations regarding daily output and decided to end the partnership.

    Wilson revealed the decision on social media Tuesday night.


    View this post on Instagram
    A post shared by Brazos Bagel (@brazosbagel)

    “They wanted to see more volume coming out of my side of the team,” he says. “We couldn’t scale up fast enough for them . . . We made a decision to part ways.”

    Robert Martinez, a commercial real estate broker and business consultant, tells CultureMap he and his business partner already had plans to open a bagel shop called Space City Bagels at the Durham Dr. location when they met Wilson. They chose to partner with his existing Brazos Bagel brand due to its acclaim and strong social media presence.

    Unfortunately, even in the soft opening, it became clear that Wilson’s bagel making methods would not be compatible with the demands of a busy shop. Tasked with producing 60 dozen bagels per day, Martinez says Wilson and his team produced fewer than 40 dozen. While he respects Wilson’s commitment to quality, he also wants to meet the community’s demand.

    “This is a business. I believe food is passion. I live and breathe it,” Martinez says. “You also have to create jobs and make money for it to stay open. If you run out at 10 am on a Saturday, that’s difficult.”

    Wilson’s departure means that Martinez and the shop’s investor will return to their original plan and operate the space as Space City Bagels. The shop will be closed for a few days to redecorate with vintage Astros memorabilia and items that pay homage to Houston’s status as the home of NASA. In addition, Martinez says he’s secured a commercial kitchen where a new bagel maker will work until he can build a kitchen on site.

    When it opens, Space City Bagels will sell both bagels with schmears as well as a selection of up to 10 bagel sandwiches that Martinez has created. For example, he plans to serve a muffaletta sandwich on a bagel with olive tapenade and cream cheese spread, mortadella, salami, ham, and provolone.

    “The goal is about the bagel, but it’s also about what you can produce from the bagel. It’s a service for the community. That’s the goal,” he says.

    As for Wilson, he wants to take a week or so off to spend a little time with his family. He’ll be back soon at Brazos’s regular outposts that include coffee shops Antidote and Black Hole; modern general store Henderson & Kane; Kojack’s, a cafe in Lazybrook/Timbergrove; The Groves Marketplace; and the Fall Creek Farmers Market in Humble. He’s proud of his team for tripling their output and feels optimistic about the future of Brazos Bagel.

    “I want to continue to try to support other businesses with our bagels and vice versa,” Wilson says. “The entire bagel shop model. I don’t feel like we’re ready for that, per se. I do think that is in the future. At this very moment, we want to go back to the fundamentals of lets make sure we’re making really great bagels.”

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    shining star

    New chicken restaurant flies into Houston with 'gluten-friendly' tendies

    Eric Sandler
    Mar 10, 2026 | 10:00 am
    Starbird chicken restaurant
    Courtesy of Starbird
    Starbird sells chicken tenders, chicken nuggets, chicken sandwiches, and more.

    A local restaurant group is bringing a California-based chicken concept to Texas. Mac Haik Restaurant Group announced it has reached an agreement with Starbird to open locations in Houston, Austin, and San Antonio.

    Founded in the San Francisco area in 2016, Starbird is a fast casual restaurant with 19 locations in California and Colorado. It serves fried chicken sandwiches, chicken tenders, chicken nuggets, chicken wings, and salads that are made with chicken that’s “all-natural, never-frozen, antibiotic-free” and covered in a “gluten-friendly breading” that’s cooked fresh to order, according to a press release.

    Pair them with sides such as cole slaw, french fries, crispy Thai Brussels sprouts, or elote. Diners can dip their tenders in 11 sauces, including Greek yogurt ranch, Thai herb aioli, honey mustard, honey chipotle bbq, and more.

    Part of Mac Haik Enterprises Ltd, Mac Haik Restaurant Group operates a number of franchised restaurants, including breakfast concept First Watch Daytime Café, the Original ChopShop, and Due’ Cucina. It will open Kirkwood, an upscale supper club, later this spring in a West Houston office building that’s also owned by MHE.

    “We evaluate opportunities through the lens of long-term brand relevance, not just unit growth,” MHRG COO Dan Anfinson said in a statement. “Starbird delivers a level of culinary quality and operational sophistication that we believe is still underserved in the premium fast-casual chicken category, particularly in Texas. The brand has a clear point of view and the systems to scale responsibly. That combination is rare, and we’re excited to introduce it thoughtfully across our markets.”

    The company intends to open as many as 36 locations beginning in 2027, but MHRG is still in the process of securing specific locations. It will announce which city will be first to receive a Starbird at a later time.

    “This agreement reflects the strength of our business model and the clarity of our long-term vision,” added Starbird CEO Greg Levin. “As we mark our 10th anniversary, this is shaping up to be our biggest year yet in terms of expansion. Texas is a critical market for us moving forward, and partnering with an experienced organization like Mac Haik Restaurant Group allows us to grow thoughtfully while staying true to what makes Starbird special.”

    Starbird chicken restaurant

    Courtesy of Starbird

    Starbird sells chicken tenders, chicken nuggets, chicken sandwiches, and more.

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