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    The CultureMap Interview

    Lululemon designer looks to Houston workouts to figure out what customers reallywant

    Jayme Lamm
    Dec 9, 2012 | 9:45 am
    • Katie Douglas, second from right, likes to work out in whichever city shevisits. She's shown here with the Lululemon team and writer Jayme Lam, secondfrom left, at Sculpt Fitness.
      Courtesy photo
    • Uba Hoodie jacket, $148, at Lululemon
      Photo courtesy of Lululemon
    • Groovy run shorts, $54, at Lululemon. They sell well in Houston.
      Photo courtesy of Lululemon
    • The Towel, $38, at Lululemon
      Photo courtesy of Lululemon
    • The Mat, $68 at Lululemon
      Photo courtesy of Lululemon
    • Katie Douglas in a Facebook photo
      Katherine Douglas/Facebook
    • Sink/Shower travel kit, $68, at Lululemon
      Photo courtesy of Lululemon
    • Run Bundle Up jacket, $198, at Lululemon
      Photo courtesy of Lululemon

    I was all set to interview Katie Douglas, lead accessory designer for Lululemon, the yoga-inspired athletic apparel company. But I quickly learned that a meeting with any Lululemon employee most certainly requires some degree of sweat. As it should.

    Douglas and Lululemon accessories design assistant Kathleen Westerhout invited me to Sculpt Fitness for an early morning workout (which began with the instructor saying, “If you feel you need to throw up, please step away from the machines”), followed by coffee and breakfast at Tiny Boxwoods.

    Based out of Vancouver, where the brand originated, Douglas and Westerhout came here to check out the chains' three Houston locations (Galleria, Highland Village and most recently CityCentre), partake in a detailed and grueling fitness circuit and go on a “four-day taco bender.”

    I quickly learned that a meeting with any Lululemon employee most certainly requires some degree of sweat. As it should.

    Having been with the company for a little more than three years, Douglas is the ideal person to chat with about the brand and its loyal following, who are known as “luluheads." During our conversation, she talked about the brand that both men and women are increasingly going gaga over, her favorite things about Houston and what’s in store (literally).

    CultureMap: I’m not hungry. I’m still trying not to throw up from that workout. It was intense, right?

    Katie Douglas: Yes, it was great. We’ve had quite a few good workouts since we got in town.

    CM: Where have you been?

    KD: West End Run Club, Yoga One in Midtown, Big Yoga, Sculpt and Yoga Collective. I think that’s it.

    CM: You’ve only been here four days – if my math is correct, some of those days included more than one workout?

    KD: [laughing]: Working out is not only part of the job, but it’s all something we love. One of the best things about our company is that the first focus is our people – we’re all about having well-rounded lives. Plus, if I didn’t actually use my gym bag or wear scarves, I wouldn’t know how to improve on them and if I didn’t actually do the sports, I wouldn’t know how the apparel needs to function for the sport, like yoga mats.

    CM: So what have you noticed about the fitness scene here in Houston?

    KD: The classes offered here are great – more options than most. In Houston we see a lot of fusion exercises – Austin too. Like yoga with weights. Vancouver is a bit more pure when it comes to working out, like just run clubs or just spin classes. We (Vancouver) just got our first spin studio about a year ago and CrossFit is getting bigger, but we do a lot of outdoor running and biking – Vancouver is beautiful. We’re a bit slower on the fitness scene, but everybody’s still very active.

    If I didn’t actually use my gym bag or wear scarves, I wouldn’t know how to improve on them and if I didn’t actually do the sports, I wouldn’t know how the apparel needs to function for the sport, like yoga mats.

    CM: Is Houston more fast-paced than you imagined?

    KD: Yes and no. It’s the city so it’s definitely got that city-vibe where everyone’s got to get from point A to point B, but at the same time it’s the South. What amazes me is that you guys get up at 4:30 to go to a 5 a.m. workout and your day keeps going — we don’t get up so early.

    CM: Are there certain pieces that do better in Houston?

    KD: It’s all about shorts: year round. It’s so hot you don’t need to wear pants very often. It’s great for us to experience your weather – it’s sunny and 80 but chilly in the morning, whereas it’s 50 and rainy in Vancouver.

    CM: Yeah, we’re definitely all about the layers here. What do you recommend?

    KD: There are some great lightweight down puffy jackets that are so lightweight you can throw them on in the morning and then stuff them in your bag – they’re not super heavy – so you’re covered morning and night. Back to the whole fast-paced lifestyle, we’ve also discovered you don’t go home and change a lot so being versatile and having layers is a must.

    CM: You're an accessories designer - what all does that mean for lulu?

    KD: Scarves, socks, bags, yoga mats, yoga props, water bottles and headbands.

    CM: The holidays are coming up. What are some must-have items this season?

    KD: Definitely bags, scarves, or anything puffy. Or socks. I believe socks should be in every stocking.

    In Houston, it’s all about shorts: year round. It’s so hot you don’t need to wear pants very often.

    Kathleen Westerhout: Our Toiletry Kit - I’m excited about that one. It’s a great gift because of the price point and everyone needs one.

    CM: Any final words on our city or what we can look forward to in your stores?

    KD: If Houston likes their color as much as I think they do, they’re going to be really excited about the next few seasons – winter is going to be amazing. As for the January, color palette – your mind is going to be blown. It’s so fun and happy. It’s really awesome.

    KW: I can’t wait to plan my return – I want to come back for vacation – I want to see more of Texas.

    KD: Me too.

    Once upon a time (as in just a few months ago), I felt Lululemon was entirely too overpriced for apparel that I’d literally sweat in, especially someone like me who sweats like a man. The more I wear and learn about the product (i.e. the gusset, which prevents cameltoe) and become acclimated with their culture, the bigger a fan I become.

    The recognizable logo not only symbolizes a commitment to living a healthy life, but also a well-rounded and happy one. That my friends, is well worth the extra pennies. And of course, plenty of motivation to get your sweat on.

    unspecified
    news/fashion

    TREASURE TROVE

    A stylish shopper's guide to 16 of Round Top's best fashion finds

    Gabi De la Rosa
    Oct 6, 2026 | 9:00 am
    Marburger Farm 2026
    Photo courtesy of Marburger Farm Antique Show
    Round Top is a treasure hunter’s dream, with plenty of places to shop for vintage fashion, boots, accessories, and one-of-a-kind finds.

    Shopping at Round Top's famous antique shows can be daunting even for the most experienced pros. There is a lot of ground to cover, with shopping spread across miles of fields, barns, and venues along Highway 237. To make the fashion hunt during the upcoming fall event, October 17 - 31, a little easier, we've rounded up the must-shop spots for amazing vintage items, designer pieces, boots, jewelry, and accessories.

    Although Round Top is about dressing the part, don't forget that practical outfit choices will make long (and usually very hot) days much more comfortable. Wear clothes that can get dusty and shoes that can survive much more than 10,000 steps. A sunhat and extra water will also go a long way during the fall show.

    S\u00e9zane at Blue Hills Blue Hills brings a cool mix of fashion, accessories, and brands, including first-timer Sézane, to the Round Top shopping scene.Photo Courtesy of Blue Hills

    Blue Hills
    The Vibe: Cool-girl style with plenty of chic fashion and accessory options. Blue Hills leans into new items, mixing well-known and up-and-coming brands.

    Sézane
    French fashion brand Sézane is making its Round Top debut at Blue Hills. The brand's airstream trailer will pop up during the fall show from October 24-27 with its Fall/Winter 2026 Collection and a capsule collection of Round Top-exclusive products including a sweatshirt, t-shirt, and tote bag.

    Hunter Bell
    The Houston-based designer will pop-up at Blue Hills giving shoppers a chance to see the latest looks up close. The brand's Round Top inspiration guide offers plenty of outfit ideas plus a shopping list of pieces to pick up at the show.

    Round Top Makers Market
    This cozy barn is a one-stop shop for everything from ink block print dresses and monogrammed bandanas to cool stackable jewelry and sunglasses.

    The Compound Round Top The Compound offers an elevated mix of new, vintage, and upcycled fashion for stylish Round Top shoppers.Photo courtesy of The Compound

    The Compound
    The Vibe: Elevated shopping with a price point to match, including new, vintage, and upcycled fashion.

    Lotte.99
    A collection featuring Los Angeles-crafted ethical apparel made from premium silks and upcycled textiles, hand-selected and finished with French seams, pure trims, and shell buttons.

    Shapeau
    Known for its vintage quilt coats, vests, and ponchos, this brand’s one-of-a-kind pieces fly off the racks. Once a design is gone, it’s gone for good, making the hunt for the right size, shape, and print part of the fun. Finding one that fits just right is definitely considered a Round Top score.

    Natalie Vintage + Nan Collective
    Famous across Texas for their elevated women's vintage apparel, yoyo pieces, vintage denim, and coveted belt collections.

    Marburger Farm Antique Show Marburger Farm combines its famous antique show with plenty of opportunities to shop for vintage fashion, boots, and accessories.Photo courtesy of Marburger Farm Antique Show

    Marburger Farm Antique Show
    The Vibe: One of the oldest ticketed venues in Round Top, Marburger combines its famous antique show with plenty of opportunities to shop for vintage fashion, boots, and accessories. It recently added permanent structures with air conditioning, expanded dining offerings, and live music.

    Full Circle Vintage
    Owner Joey Medina hand-picks vintage boots for his amazing, well-curated collection. Stop in for a pair of colorful beauties, or go classic with a neutral pair for the season.

    Lauren Owen of Texas
    Known for its handmade oxford shirts, Lauren Owen of Texas is a one-stop shop for classic Lone Star State style. Check out the brand's collection of boots, hats, clothing, silver, and leather goods, all curated with a distinct point of view.

    La Ropa Vintage
    Shop a carefully assembled collection of hand-picked vintage clothing and accessories for men and women, plus one-of-a-kind accessories.


    Zapp Hall Round Top Zapp Hall has it all. From an indoor/outdoor setting to the antique atmosphere only a 1903 dance hall can provide.Photo courtesy of Zapp Hall

    Zapp Hall
    The Vibe: Zapp Hall is a Round Top favorite for vintage fashion, statement accessories, and plenty of one-of-a-kind finds — all set in an atmosphere that only a 1903 dance hall can provide.

    Leather & Vodka
    This brand transforms new and pre-loved designer bags into one-of-a-kind works of art. No two pieces are alike. This year, the brand is debuting its permanent showroom inside Zapp Hall.

    Grailed Garments
    Treasure hunters searching for blue gold will find it at Grailed Garments. Known for a vast collection of vintage denim, the shop carries everything from 70s vintage through Y2K fashion.

    Dirty Bohemian
    Those looking for Texas rockabilly meets vintage finds will find a highly curated collection of statement accessories, upcycled clothing, and unique bohemian styles.

    round top fall show 2026round top fashionround top shopping
    news/fashion

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