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    The CultureMap Interview

    Lululemon designer looks to Houston workouts to figure out what customers reallywant

    Jayme Lamm
    Dec 9, 2012 | 9:45 am
    • Katie Douglas, second from right, likes to work out in whichever city shevisits. She's shown here with the Lululemon team and writer Jayme Lam, secondfrom left, at Sculpt Fitness.
      Courtesy photo
    • Uba Hoodie jacket, $148, at Lululemon
      Photo courtesy of Lululemon
    • Groovy run shorts, $54, at Lululemon. They sell well in Houston.
      Photo courtesy of Lululemon
    • The Towel, $38, at Lululemon
      Photo courtesy of Lululemon
    • The Mat, $68 at Lululemon
      Photo courtesy of Lululemon
    • Katie Douglas in a Facebook photo
      Katherine Douglas/Facebook
    • Sink/Shower travel kit, $68, at Lululemon
      Photo courtesy of Lululemon
    • Run Bundle Up jacket, $198, at Lululemon
      Photo courtesy of Lululemon

    I was all set to interview Katie Douglas, lead accessory designer for Lululemon, the yoga-inspired athletic apparel company. But I quickly learned that a meeting with any Lululemon employee most certainly requires some degree of sweat. As it should.

    Douglas and Lululemon accessories design assistant Kathleen Westerhout invited me to Sculpt Fitness for an early morning workout (which began with the instructor saying, “If you feel you need to throw up, please step away from the machines”), followed by coffee and breakfast at Tiny Boxwoods.

    Based out of Vancouver, where the brand originated, Douglas and Westerhout came here to check out the chains' three Houston locations (Galleria, Highland Village and most recently CityCentre), partake in a detailed and grueling fitness circuit and go on a “four-day taco bender.”

    I quickly learned that a meeting with any Lululemon employee most certainly requires some degree of sweat. As it should.

    Having been with the company for a little more than three years, Douglas is the ideal person to chat with about the brand and its loyal following, who are known as “luluheads." During our conversation, she talked about the brand that both men and women are increasingly going gaga over, her favorite things about Houston and what’s in store (literally).

    CultureMap: I’m not hungry. I’m still trying not to throw up from that workout. It was intense, right?

    Katie Douglas: Yes, it was great. We’ve had quite a few good workouts since we got in town.

    CM: Where have you been?

    KD: West End Run Club, Yoga One in Midtown, Big Yoga, Sculpt and Yoga Collective. I think that’s it.

    CM: You’ve only been here four days – if my math is correct, some of those days included more than one workout?

    KD: [laughing]: Working out is not only part of the job, but it’s all something we love. One of the best things about our company is that the first focus is our people – we’re all about having well-rounded lives. Plus, if I didn’t actually use my gym bag or wear scarves, I wouldn’t know how to improve on them and if I didn’t actually do the sports, I wouldn’t know how the apparel needs to function for the sport, like yoga mats.

    CM: So what have you noticed about the fitness scene here in Houston?

    KD: The classes offered here are great – more options than most. In Houston we see a lot of fusion exercises – Austin too. Like yoga with weights. Vancouver is a bit more pure when it comes to working out, like just run clubs or just spin classes. We (Vancouver) just got our first spin studio about a year ago and CrossFit is getting bigger, but we do a lot of outdoor running and biking – Vancouver is beautiful. We’re a bit slower on the fitness scene, but everybody’s still very active.

    If I didn’t actually use my gym bag or wear scarves, I wouldn’t know how to improve on them and if I didn’t actually do the sports, I wouldn’t know how the apparel needs to function for the sport, like yoga mats.

    CM: Is Houston more fast-paced than you imagined?

    KD: Yes and no. It’s the city so it’s definitely got that city-vibe where everyone’s got to get from point A to point B, but at the same time it’s the South. What amazes me is that you guys get up at 4:30 to go to a 5 a.m. workout and your day keeps going — we don’t get up so early.

    CM: Are there certain pieces that do better in Houston?

    KD: It’s all about shorts: year round. It’s so hot you don’t need to wear pants very often. It’s great for us to experience your weather – it’s sunny and 80 but chilly in the morning, whereas it’s 50 and rainy in Vancouver.

    CM: Yeah, we’re definitely all about the layers here. What do you recommend?

    KD: There are some great lightweight down puffy jackets that are so lightweight you can throw them on in the morning and then stuff them in your bag – they’re not super heavy – so you’re covered morning and night. Back to the whole fast-paced lifestyle, we’ve also discovered you don’t go home and change a lot so being versatile and having layers is a must.

    CM: You're an accessories designer - what all does that mean for lulu?

    KD: Scarves, socks, bags, yoga mats, yoga props, water bottles and headbands.

    CM: The holidays are coming up. What are some must-have items this season?

    KD: Definitely bags, scarves, or anything puffy. Or socks. I believe socks should be in every stocking.

    In Houston, it’s all about shorts: year round. It’s so hot you don’t need to wear pants very often.

    Kathleen Westerhout: Our Toiletry Kit - I’m excited about that one. It’s a great gift because of the price point and everyone needs one.

    CM: Any final words on our city or what we can look forward to in your stores?

    KD: If Houston likes their color as much as I think they do, they’re going to be really excited about the next few seasons – winter is going to be amazing. As for the January, color palette – your mind is going to be blown. It’s so fun and happy. It’s really awesome.

    KW: I can’t wait to plan my return – I want to come back for vacation – I want to see more of Texas.

    KD: Me too.

    Once upon a time (as in just a few months ago), I felt Lululemon was entirely too overpriced for apparel that I’d literally sweat in, especially someone like me who sweats like a man. The more I wear and learn about the product (i.e. the gusset, which prevents cameltoe) and become acclimated with their culture, the bigger a fan I become.

    The recognizable logo not only symbolizes a commitment to living a healthy life, but also a well-rounded and happy one. That my friends, is well worth the extra pennies. And of course, plenty of motivation to get your sweat on.

    unspecified
    news/fashion

    IT"S FALL Y'ALL

    Where to shop in Houston right now: 12 autumn edits for October

    Gabi De la Rosa
    Oct 2, 2026 | 11:30 am
    Kendra Scott Ever Collection
    Photo courtesy of Kendra Scott
    Kendra Scott’s new tarnish-resistant Ever collection makes it easy to wear 14K gold-filled jewelry every day.

    October ushers in a fresh set of fashion finds and shopping events around town. From a Brioni trunk show and a new Heights jewelry store to Saturday sip-and-shops and great excuses to buy everything from black diamonds to a new pair of boots.

    Here's what's new in Houston's shopping scene.

    Brioni
    Gents looking to refresh their fall wardrobe with custom clothing are invited to the Brioni Trunk Show, October 15-17 in River Oaks District. Brioni is known for its fine custom tailoring, and during the event, shoppers can explore a wide selection of fabrics.

    Cavender's
    Celebrate National Cowboy Boot Day on October 8 with a massive selection of boots at Cavender's, which has just expanded to include Texas-favorite Lane Boots. The newly dropped Lane collection includes several of their famed blue-bottomed beauties with snip toes and colors perfect for any occasion.

    Consuela
    Kicking off in October, Consuela's La Centerra location will host a weekly Sip & Shop series on Saturdays from 12-3 pm, featuring local DJs and free drinks from Perfect Pour Mobile Cart. Shoppers will also have the opportunity to receive free monogramming and embroidery services with the purchase of a Grab N’ Go bag every Sunday from 12:30-3:30 pm in October.

    Cotton Club Collection
    In addition to racks full of the latest fall drops, on October 1-2, Cotton Club Collection will host a trunk show of Sethi Couture's latest fine jewelry with an in-person appearance from co-founder Pratima Sethi. The brand's latest collection includes black diamonds and a dazzling selection of rings, bracelets, necklaces, and earrings.

    Frank Darling
    Jewelry brand Frank Darling has officially opened its second Texas location in the Heights. The bungalow-turned-showroom offers an excellent alternative to the traditional jewelry shopping experience. Frank Darling offers a personalized approach to engagement rings and bespoke fine jewelry.

    Jubilee
    One of the most-shopped boutiques on 19th Street in the Heights, Jubilee is a one-stop shop for fall's latest clothing, accessories, shoes, fabulous tchotchkes, and home decor. Stock up on dresses, outerwear, PJs, and even better, the Jubilee carries plus sizes.

    Kendra Scott
    The Texas-based brand recently launched Ever, a new category of 14K yellow gold-filled jewelry designed for everyday use. The tarnish-resistant jewelry is water-resistant and sweat-resistant for 24/7 wear. Each piece features a thick layer of real 14K gold permanently bonded to a brass core, offering a longer-lasting alternative to traditional gold-plated jewelry.

    Miron Crosby
    Boot brand Miron Crosby is on a roll with new releases. The latest in its signature collection is the Maggie Honey Suede featuring a rich, golden honey suede with contrasting cream and lilac embroidery. Available at the brand's River Oaks store front, it is perfect for fall looks, offering a fresh take on classic Western style.

    Kick Pleat
    The Kirby Drive boutique has a distinct fall fashion point of view and recently launched its seasonal edit. The fall drop features brands including Tibi, Plan C, Proenza Schouler, Indress, and Sofie D'Hoore with pieces for layering and quirky accessories including fur heels and diamond collars.

    Pippa & Pearl
    Shoppers looking for one-of-a-kind looks for the office, bridal events, or celebrations will find plenty to love at Pippa & Pearl in M-K-T Heights. The latest collection features rich fall hues with lace, suede, and form-fitting silhouettes dominating the racks.

    South to North
    Specializing in introducing Latin brands to Houston shoppers, South to North has several new names at its Autry Park location, including Cala de la Cruz, Duma & Co., Aysha Bilgrami jewelry, and Sabandija, alongside new collections from Lanthropy, Laura Aparicio, and Texas favorite Montserrat Messeguer. Colombian luxury lifestyle brand Juan de Dios now also has its own curated corner in the boutique featuring new pieces from the brand's fall collection.

    Vilebrequin
    Known for its luxury resort wear, Vilebrequin is debuting its 2027 Cruise Collection on Saturday, October 24 at its River Oaks District store. Customers can find resort options, including tailored swimwear and bold prints, for everyone in the family.

    Kendra Scott Ever Collection

    Photo courtesy of Kendra Scott

    Kendra Scott’s new tarnish-resistant Ever collection makes it easy to wear 14K gold-filled jewelry every day.

    river oaks districthouston shoppinghouston boutiqueswhere to shop in houstonbest houston shopping
    news/fashion

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