• Restaurants + Bars
  • Entertainment
  • Arts
  • Society
  • City Life
  • Fashion + Beauty
  • Real Estate
  • Home + Design
  • Innovation
  • Travel
  • Sports
  • THE TOP 100
  • City Guide
  • Events
  • Charity Guide
  • Subscribe
  • Cities
  • Austin
  • Dallas
  • Houston
  • San Antonio
  • Fort Worth
Cities
  • Austin
  • Dallas
  • Houston
  • San Antonio
  • Fort Worth
culturemap logo
  • Restaurants + Bars

    THE LATEST

    Eric Sandler: These are the 7 best food and drink events in Houston this weekend
    this weekend in dining
    These are the 7 best food and drink events in Houston this weekend
    By Eric Sandler
    Eric Sandler: Despite trade, James Harden's Houston restaurant will open as scheduled
    Thirteen on track
    Despite trade, James Harden's Houston restaurant will open on schedule
    By Eric Sandler
    Eric Sandler: A pop-up bar inspired by The Office debuts in downtown Houston this weekend
    scranton in houston
    A pop-up bar inspired by The Office debuts in downtown Houston
    By Eric Sandler

    SPONSORED BY

  • Entertainment

    THE LATEST

    Alex Bentley: Icons of the '60s gather for charged meeting in One Night in Miami
    Movie Review
    Icons of the '60s gather for charged meeting in One Night in Miami
    By Alex Bentley
    Craig D. Lindsey : Here are the top 8 things to do in Houston this weekend
    weekend event planner
    Here are the top 8 things to do in Houston this weekend
    By Craig D. Lindsey
    Alex Bentley: The Dissident a chilling look at murder of journalist Jamal Khashoggi
    Movie Review
    The Dissident a chilling look at murder of journalist Jamal Khashoggi
    By Alex Bentley

    SPONSORED BY

  • Arts

    THE LATEST

    Tarra Gaines: 8 showstopping Houston plays to stream in January
    from stage to screen
    8 showstopping Houston plays to stream in January
    By Tarra Gaines
    Steven Devadanam: Beloved Houston theater company turns to all-digital performances for 2021
    a.d. goes digital
    Beloved Houston theater company turns to all-digital performances
    By Steven Devadanam
    Tarra Gaines: Museum of Fine Arts, Houston draws up electrifying exhibit and Van Gogh tribute
    Museum of Fine Arts, Houston draws up 2 electrifying spring exhibits
    By Tarra Gaines

    SPONSORED BY

  • Society

    THE LATEST

    Holly Beretto: Houston celebrity chef and fiancée steal away to New Orleans for intimate wedding
    recipe for romance
    Houston star chef and fiancée steal away to NOLA for intimate wedding
    By Holly Beretto
    Steven Devadanam: Houston's bravest heat up this year's hottest society stories
    THIS YEAR'S HOTTEST HEADLINES
    Houston's bravest heat up this year's hottest society stories
    By Steven Devadanam
    Steven Devadanam: Houston billionaire couple gifts massive $1 million to citywide charity
    the kinders do it again
    Houston billionaire couple gifts massive $1 million to local charity
    By Steven Devadanam

    SPONSORED BY

  • City Guide

    THE LATEST

    : Holocaust Museum Houston
    Entertainment
    Holocaust Museum Houston
    : Benjy's-Rice Village
    Restaurants
    Benjy's-Rice Village
    : Benjy's-Washington
    Restaurants
    Benjy's-Washington

    SPONSORED BY

  • Events

    THE LATEST

    : Color Factory
    1.16.21 | 9:30 am
    Color Factory
    : 25th Annual Foley & Lardner MLK Jr. Oratory Competition
    1.15.21 | 10:00 am
    25th Annual Foley & Lardner MLK Jr. Oratory Competition
    : Discovery Green presents The Ice
    1.15.21 | 5:00 pm
    Discovery Green presents The Ice

    SPONSORED BY

  • SportsMap
  • Subscribe
  • City Life

    THE LATEST

    Teresa Gubbins: 6 Texans draw FBI interest following violent protest at Capitol in Washington, DC
    Protest News
    6 Texans draw FBI interest following violent protest at Capitol
    By Teresa Gubbins
    Steven Devadanam: Here are the latest Houston COVID-19 vaccine weekend mega-sites
    vaccines here
    Here are the latest Houston COVID-19 vaccine weekend mega-sites
    By Steven Devadanam
    : Houston Police officer identified at U.S. Capitol riot, police chief says
    officer identified
    HPD officer identified at U.S. Capitol riot, police chief says
    By ABC13 Staff

    SPONSORED BY

  • Fashion + Beauty

    THE LATEST

    Katie Friel: Texas athleisure brand makes big moves with Nordstrom partnership
    Shopping news
    Texas athleisure brand makes big moves with Nordstrom partnership
    By Katie Friel
    Julia Davila: Houston's hottest boutiques unleash massive weekend sale for local kids battling cancer
    SHOP TO CURE CHILDHOOD CANCER
    Houston's hottest boutiques unleash massive sale for local kids cause
    By Julia Davila
    Steven Devadanam: Iconic Houston hotel unveils the largest spa in Texas with one-of-a-kind services
    only at the houstonian
    Houston hotel unveils largest spa in Texas with one-of-a-kind services
    By Steven Devadanam

    SPONSORED BY

  • Real Estate

    THE LATEST

    Steven Devadanam: New downtown office tower will rise in bustling Discovery Green
    introducing 1550 on the green
    New downtown office tower will rise in bustling Discovery Green
    By Steven Devadanam
    John Egan: Country radio legend's Texas horse ranch listed for $8.2 million
    Making (air)waves
    Country radio legend's Texas horse ranch listed for $8.2 million
    By John Egan
    Katie Friel: Houston lands among the most popular metros for millennial homebuyers
    Real Estate Rumblings
    Houston lands among the most popular metros for millennial homebuyers
    By Katie Friel

    SPONSORED BY

  • Home + Design

    THE LATEST

    Holly Beretto: Historic Montrose landmark estate courts market at $3.25 million
    Tudor splendor
    Historic Montrose landmark estate courts market at $3.25 million
    By Holly Beretto
    Lindsey Wilson: Home and design experts look ahead to what will be trendy in 2021
    Design Must-Dos
    Home and design experts look ahead to what will be trendy in 2021
    By Lindsey Wilson
    Steven Devadanam: Modern home design and furnishings store sets up shop in Rice Village
    rice goes west
    Modern home design and furnishings store sets up shop in Rice Village
    By Steven Devadanam

    SPONSORED BY

  • Innovation

    THE LATEST

    Steven Devadanam: Rice University's Baker Institute in the running for prestigious $10 million prize
    rice to the rescue
    Rice Baker Institute in the running for prestigious $10 million prize
    By Steven Devadanam
    Eric Sandler: Starbucks perks up Houston minority communities as part of $100 million investment
    A venti investment
    Starbucks perks up Houston minority communities with major investment
    By Eric Sandler
    : Innovative downtown suite supports new Houston working mothers
    pump it up
    Innovative downtown suite supports new Houston working mothers
    By Natalie Harms, InnovationMap

    SPONSORED BY

  • Travel

    THE LATEST

    Stephanie Allmon Merry: Texas 'flexcations' and 'boondocking' among top travel trends for 2021
    Leaving the house
    Texas 'flexcations' and 'boondocking' among top travel trends for 2021
    By Stephanie Allmon Merry
    Teresa Gubbins: Texas-based Southwest Airlines rolls out crazy $29 spring break sale
    Spring Break News
    Texas-based Southwest Airlines rolls out crazy $29 spring break sale
    By Teresa Gubbins
    John Egan: Travel + Leisure heralds this Texas city a top place to visit in 2021
    Bring on the tourists
    Travel + Leisure heralds this Texas city a top place to visit in 2021
    By John Egan

    SPONSORED BY

  • Sports

    THE LATEST

    Steven Devadanam: Houston Rockets trade superstar James Harden in blockbuster deal
    bye bye, beard
    Houston Rockets trade superstar James Harden in blockbuster deal
    By Steven Devadanam
    Steven Devadanam: Major college football bowl game canceled in Houston due to COVID concerns
    no texas bowl
    Major college football bowl game canceled in Houston due to COVID-19
    By Steven Devadanam
    Stephanie Allmon Merry: Texas scores prestigious 2021 Rose Bowl game but boo, there's no parade
    a rosy day
    Texas scores prestigious 2021 Rose Bowl but boo, there's no parade
    By Stephanie Allmon Merry, Teresa Gubbins

    SPONSORED BY

  • Charity Guide
  • Tastemaker Awards
  • THE TOP 100
Promoted articles are produced by CultureMap sponsors and not by the editorial staff.
Home » Restaurants + Bars
$100 PB&J
Heights restaurant's $100 PB&J sweetens the deal for local businesses
Houston's best pastas
9 most satisfying pasta palaces from Houston's top 100 restaurants
LATEST NEWS
East Coast cult beer Yuengling pours into Houston for first time ever
Local Sips

Dallas brewery expands into white-hot hard seltzer market

Dallas brewery expands into white-hot hard seltzer market

By CultureMap Create
Oct 10, 2019, 12:30 pm
Enlarge
Slideshow
Deep Ellum Brewing Blind Lemon hard seltzer
Deep Ellum Brewing Company now has hard seltzer: Blind Lemon. Photo by Ashley Gongora
Deep Ellum Brewing Blind Lemon hard seltzer
It's named after famous blues musician "Blind Lemon" Jefferson. Photo by Ashley Gongora
Deep Ellum Brewing Blind Lemon hard seltzer
Jefferson got his start playing in Deep Ellum. Photo by Ashley Gongora
Deep Ellum Brewing Blind Lemon hard seltzer
The drink is 5 percent ABV and only 100 calories per 12 ounce serving. Photo by Ashley Gongora
Deep Ellum Brewing Blind Lemon hard seltzer
It's brewed with natural lemon flavors. Photo by Ashley Gongora
Deep Ellum Brewing Blind Lemon hard seltzer
There's only one gram of carbs and no sugar. Photo by Ashley Gongora
Deep Ellum Brewing Blind Lemon hard seltzer
Blind Lemon is available on draft and in 12-pack cans. Photo by Ashley Gongora
Deep Ellum Brewing Blind Lemon hard seltzer
Deep Ellum Brewing Blind Lemon hard seltzer
Deep Ellum Brewing Blind Lemon hard seltzer
Deep Ellum Brewing Blind Lemon hard seltzer
Deep Ellum Brewing Blind Lemon hard seltzer
Deep Ellum Brewing Blind Lemon hard seltzer
Deep Ellum Brewing Blind Lemon hard seltzer

Dallas' Deep Ellum Brewing Company has been turning out innovative brews since 2011, when it became the city's first craft brewery. It has since expanded with an off-site small-batch brewery and taproom in Fort Worth called the Funkytown Fermatorium.

When it comes to what Dallas (and beyond) is drinking, DEBC has been bold, fearless, and unapologetic from the start.

Now it's made the leap into hard seltzer, the most popular drink of the moment, with the release of Blind Lemon. Like everything Deep Ellum Brewing does, it's made to stand out — and here's how:

The story behind the name
The moniker is in tribute to blues legend "Blind Lemon" Jefferson, who began his career in the 1920s playing guitar and singing on the streets of Deep Ellum neighborhood. He went on to become one of the biggest-selling down-home blues artists in American history. He was known for his unusual vocal range and loud volume, and in homage to the original Blind Lemon, this hard seltzer bubbles over loudly with lemony flavor.

Natural ingredients
It starts with natural lemon flavors, then continues with only one gram of carbs and zero grams of sugar per 12 ounce serving. Oh, and it's only 100 calories, with 5 percent alcohol by volume.

How it's made
Crafted with a process similar to DEBC's other brands, Blind Lemon makes use of cane sugar instead of the usual malted barley that is in a typical beer. When yeast is added, the result is an unusually spritzy and light brew, great on its own or even better as a cocktail base.

Drink up, do good
DEBC has partnered with many amazing local organizations including Foundation45, Deep Ellum Community Association, Deep Ellum Foundation, and Paws in the City, to name a few. Now you can feel even better about supporting this Texas brand.

How to get it
Blind Lemon is available both on draft and in 12-pack cans. While you're at it, be sure to load up on Dallas Blonde, Deep Ellum IPA, the Mexican-style lager Neato Bandito, and Easy Peasy, a session IPA brewed with lemon and tangerine peel.

Read These Next
Yuengling Texas beer sign
East Coast cult beer Yuengling pours into Houston for first time ever
Adoptable dog Rascal
Rascal, your new Boston terrier buddy, is waiting at Houston SPCA
Dunder Mupplen Office pop-up bar cocktails
A pop-up bar inspired by The Office debuts in downtown Houston
Yuengling Texas beer sign
East Coast cult beer Yuengling pours into Houston for first time ever
Adoptable dog Rascal
Rascal, your new Boston terrier buddy, is waiting at Houston SPCA
Dunder Mupplen Office pop-up bar cocktails
A pop-up bar inspired by The Office debuts in downtown Houston
  • Latest News
  • Most Popular
  • Houston Audubon nets crucial Gulf Coast land for migratory birds
  • Chadwick Boseman shines in Houston Film Critics' best-of nominations
  • 8 things to know in Houston food: a Montrose Chinese favorite closes
  • East Coast cult beer Yuengling pours into Houston for first time ever
  • Meet Liberty Kitchen's stately chef, plus hidden sushi in The Galleria
See All Latest News >
  • Country radio legend's Texas horse ranch listed for $8.2 million
  • Memorial Hermann launches drive-thru COVID-19 vaccinations at NRG Park
  • These are the 7 best food and drink events in Houston this weekend
  • Here are the latest Houston COVID-19 vaccine weekend mega-sites
  • Here are the top 8 things to do in Houston this weekend
Vote Now
Houston Real Weddings Winter 2020
1/4
Houston star chef and fiancée steal away to NOLA for intimate wedding
12/15
Houston couple embraces 2020 with adorable elopement and honeymoon
12/7
Astros fan favorite Alex Bregman ties the knot in surprise wedding
Hoffman's Houston
1/11
Hoffman on the Houston Texans move that could mean a superstar's exit
1/4
Hoffman on the Houston Texans star who deserves the NFL's MVP title
12/31
Ken Hoffman reveals his boldest predictions for Houston in 2021
Where to Eat Houston
12/16
Where to eat in Houston right now: The very best meals of 2020
11/19
Where to eat in Houston: 9 ghost kitchens delivering the best to-go
9/23
Where to eat in Houston: 11 bars that have reopened as restaurants
Home | About Us | News Tips & Suggestions | Submit An Event | Submit A Charity | Advertise | Media Sponsorship | Jobs | Terms & Conditions | Privacy Policy
© 2021 CultureMap LLC. All Rights Reserved.
Be A CultureMap Insider
Get Our Emails
Sign Up

We will not share or sell your email address

Newsletters for exploring your city

Thank you for signing up Please verify your e-mail by following the link we just sent you.
Look for an e-mail from CultureMap <info@culturemap.com>