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    Hot Trend Alert

    5 hot new cocktail trends, according to drink guru — and where to find them in Houston

    Marcy de Luna
    Marcy de Luna
    Nov 8, 2015 | 4:04 pm

    When it comes to being in the know about the hottest drink trends, there’s no doubt that 20-year craft cocktail veteran Michael Neff is an expert.

    Neff has established himself as a key figure on the cocktail scene with a standout resume that includes impressive stints at several Los Angeles and New York hotspots, including LA's Clifton’s Cafeteria and The Three Clubs, and New York’s The Rum House, Le Zinc, Ward III and Tribe.

    Neff, who currently splits his time between the East and West Coasts and serves as beverage director at New York's Holiday Cocktail Lounge, will make an appearance in Houston Monday night at downtown’s Reserve 101 for a holiday pop-up event (from 7 pm – 2 am) benefiting local non-profit, Lucky Dog Rescue. We asked the barman and drink guru which boozy movements should be on our radar.

    From refined cocktails to bold flavors, below is your guide to five notable drink trends — and where to find them on menus around town.

    Party Time


    Trending: Alongside solid drinks, cool surroundings and a killer playlist are a must, ensuring the good times will roll.
    Where to go: No-frill whiskey bar Reserve 101 makes it happen. The combination of a come-as-you-are atmosphere, a lively playlist and an eclectic crowd ranging from students and oil executives to athletes and rock stars, plus a roster of more than 340 whiskeys and several must-try cocktails like the Smash and Grab, a riff on a whiskey smash (St. George Breaking & Entering bourbon muddled with strawberries, blueberries, mint and honey) make hitting up this downtown spot a no-brainer.

    Tip: Seek counsel from the drink-savvy staff when it comes to narrowing down your options.

    Less is More


    Trending: Complex drink combinations are going to the wayside in favor of more refined, three-ingredient cocktails.
    Where to go: Speakeasy-inspired Prohibition Supperclub & Bar presents nostalgic American food and drinks, including the can't-miss Bellows Negroni (tea-infused vermouth, aperitif and gin).

    Sheer Simplicity


    Trending: Ordering straight-up liquor such as mezcal and generational favorite, whiskey, is on-trend.
    Where to go: The easy vibe, festive Mexican decor (including a skull-laden ceiling mural) and 150 agave spirits at The Pastry War make the downtown spot the perfect setting to throw back a little mezcal, tequila's smoky and in-demand cousin. We recommend the Siembra Metl (fruit notes are balanced by the perfect amount of smokiness).

    In-House Goodness


    Trending: Bartenders are making their own fruit and herb infused-syrups and shrubs.
    Where to go: While you probably already know that the kitchen at the upscale French restaurant Etoile Cuisine et Bar serves up updated, composed versions of old-school Gallic favorites, you may not know that the bar here offers standout cocktails like the Vodka Cranberry (made with a house-made cranberry and lime oleo shrub that's spiced with cinnamon, nutmeg and allspice).

    Big and Bold


    Trending: Bold flavors like tinctures [concentrated alcohol infusion] are being added to the mix, amping up the taste level of your drink.
    Where to go: Laid-back bar and grill Wooster’s Garden boasts 49 craft beers, wine and seasonal cocktails like the Dancing Embers (French gin, lime cordial (concentrated lime and sugar), celery bitters, orange bitters and a roasted white peppercorn tincture).

    Solid drinks, cool surroundings and a killer playlist make hitting up downtown's Reserve 101 a no-brainer.

    Bottom's Up, Reserve 101, February 2013, bar, crowd, venue
    Photo by Joel Luks
    Solid drinks, cool surroundings and a killer playlist make hitting up downtown's Reserve 101 a no-brainer.
    nightlifedrinksevent-plannercocktailsfundraisersdowntown
    news/restaurants-bars

    NY Times names pioneering Houston restaurant to 'greatest Mexican' list

    Eric Sandler
    Aug 14, 2026 | 9:00 am
    News, Hugo's, interior
    Photo by Julie Soefer Greater Houston Convention and Visitors Bureau
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    The New York Times included four Texas restaurants on its list of “41 of the Greatest Mexican Restaurants Across the United States.” Published Thursday, August 13, the Texas restaurants on the list are:

    • Burnt Bean Co., a barbecue restaurant in Seguin
    • Garcia’s Mexican Food, a Tex-Mex diner in San Antonio
    • Hugo’s, an interior Mexican restaurant in Houston
    • Nixta Taqueria, a creative taco concept in Austin

    Mostly written by James Beard Award-winning food writers Brett Anderson and Bill Esparza, the duo “visited dozens of Mexicans restaurants across the country over the course of a year” to compile the list, the Times explains.

    “This list is not an attempt to rank the best Mexican restaurants,” the duo write. “It is, rather, a mosaic of great places to eat, from food trucks to corner restaurants to tasting-menu counters. We hope it tells an expansive story about Mexican cooking in America today — a dynamic cuisine all its own, and as American as any food.”

    As Texas Monthly’s No. 1 ranked barbecue joint, Burnt Bean Co. is already well known for its smoked meats, but the Times also hails its Mexican cuisine, which includes its signature Sunday morning menu with menudo, barbacoa tacos, and brisket huevos rancheros.

    “You could call it Tex-Mex barbecue, but it’s just how barbecue is eaten in a state whose Mexican border is more than 1,200 miles long,” Anderson writes

    Founded in 1962, Anderson hails Garcia’s for its consistency, affordability, and pioneering combination of smoked brisket tacos. “Garcia’s is what an idealized American diner looks like in this part of the country: housemade salsas, tortillas instead of toast and plates of nourishing food at prices that explain why some customers visit multiple times a day,” he writes.

    The article credits Hugo’s for introducing the city’s diners to a deeper understanding of the breadth of Mexican cuisine. “Aged into a fine-dining lion in the cradle of Tex-Mex, Hugo’s still features longtime staples like banana leaf-wrapped cabrito, grilled octopus and sautéed chapulines, not to mention mezcals and Mexican wine,” Anderson writes.

    “I’m so glad I took a risk taking that train to Houston and, eventually, opening Hugo’s,” Ortega said in response to CultureMap’s request for comment about being included on the list. “I had no idea how it would turn out, I just knew was it was the food that I grew up eating and it was different than what I was seeing in Houston at the time. It was – and is – the food of my heart, my family, my ancestors. The foundation of Mexican cuisine is making everything from scratch which is what we continue to do every day at Hugo’s, and at our other concepts, too. I am humbled and thankful.”

    Operated by Edgar Rico and Sara Mardanbigi, Nixta has drawn lines of Austinites eager for its creative spin on tacos, which includes Asian ingredients such as fish sauce and furikake, as well as a dessert that nods to Mardanbigi’s Persian heritage.

    “The reservations-only tasting menu, served Thursday through Saturday, further showcases the couple’s stunning creativity and ambition,” writer Priya Krishna notes. “But most of the time Nixta remains what it always has been: a counter taquería of the utmost excellence.”

    Of course, knowing that the list isn’t a ranking makes it easier to understand the decision to pick Hugo’s as Houston’s representative — both for its historical significance and continued excellence. If Anderson and Esparza had decided to seek out a newer option, they could have considered restaurants such as, Michelin-starred Mexican tasting menu concept Tatemó; Modern Mexican-American restaurant Belly of the Beast, which is led by James Beard Award-winning chef Thomas Bille; Maximo, which is led by James Beard Award-winning chef Adrian Torres; or Casaema, the breakfast and lunch concept that earned a spot on the Times’ list of its favorite dishes of 2024.

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    news/restaurants-bars
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