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Shelby's Social Diary

Who knew diabetes played a role in founding Mrs. Baird's Bread? Story revealed at sold-out ADA gala

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1 Houston Wine & Roses Gala May 2013 Brooke Lampert, Hayley Weycer, Jordan Goldberg, Isabel Graubart
Brooke Lampert, from left, Hayley Weycer, Jordan Goldberg and Isabel Graubart at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
2 Houston Wine & Roses Gala May 2013 Carla Russell and Mark Russell
Carla and Mark Russell at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
11 Houston Wine & Roses Gala May 2013 Martha Turner, Glenn Bauguss, Mary Elizabeth Hahnfeld
Martha Turner, from left, Glenn Bauguss and Mary Elizabeth Hahnfeld at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
16 Houston Wine & Roses Gala May 2013 Trini Mendenhall Sosa and Frank Sosa
Trini Mendenhall-Sosa and Frank Sosa at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
12 Houston Wine & Roses Gala May 2013 Monica Bueso, Dr. Gerardo Bueso and Loretta Bueso
Monica Bueso, left, and Dr. Gerardo and Loretta Bueso at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
14 Houston Wine & Roses Gala May 2013 Philamena Baird and Arthur Baird
Philamena and Arthur Baird at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
10 Houston Wine & Roses Gala May 2013 Lisa Mangos and George Mangos
George and Lisa Mangos at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
13 Houston Wine & Roses Gala May 2013 Peter Linden, Joanne Linden, Gina Carroll and Jonathan Carroll
Peter and Joanne Linden, left, with Gina and Jonathan Carroll at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
3 Houston Wine & Roses Gala May 2013 Dina Lawal, Dede Lawal and Fatimah Lawal
Dina Lawal, from left, Dede Lawal and Fatimah Lawal at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
9 Houston Wine & Roses Gala May 2013 Kurt Hahnfeld, Madeline Hahnfeld, Mary Elizabeth Hanhfeld
Kurt Hahnfeld, from left, Madeline Hahnfeld and Mary Elizabeth Hanhfeld at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
6 Houston Wine & Roses Gala May 2013 Kathy Frederickson and Paul Frederickson and Kristen Frederickson
Kathy and Paul Frederickson, left, and Kristen Frederickson at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
5 Houston Wine & Roses Gala May 2013 Kari Holewyne, George Holewyne and Frances Holewyne
Kari Holewyne, left, and George and Frances Holewyne at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
7 Houston Wine & Roses Gala May 2013 Kelsey McArdle, Janine McArdle and Kevin  McArdle
Kelsey McArdle, left, and Kevin and Janine McArdle at the American Diabetes Association Wine & Roses gala. Photo by © Priscilla Dickson
1 Houston Wine & Roses Gala May 2013 Brooke Lampert, Hayley Weycer, Jordan Goldberg, Isabel Graubart
2 Houston Wine & Roses Gala May 2013 Carla Russell and Mark Russell
11 Houston Wine & Roses Gala May 2013 Martha Turner, Glenn Bauguss, Mary Elizabeth Hahnfeld
16 Houston Wine & Roses Gala May 2013 Trini Mendenhall Sosa and Frank Sosa
12 Houston Wine & Roses Gala May 2013 Monica Bueso, Dr. Gerardo Bueso and Loretta Bueso
14 Houston Wine & Roses Gala May 2013 Philamena Baird and Arthur Baird
10 Houston Wine & Roses Gala May 2013 Lisa Mangos and George Mangos
13 Houston Wine & Roses Gala May 2013 Peter Linden, Joanne Linden, Gina Carroll and Jonathan Carroll
3 Houston Wine & Roses Gala May 2013 Dina Lawal, Dede Lawal and Fatimah Lawal
9 Houston Wine & Roses Gala May 2013 Kurt Hahnfeld, Madeline Hahnfeld, Mary Elizabeth Hanhfeld
6 Houston Wine & Roses Gala May 2013 Kathy Frederickson and Paul Frederickson and Kristen Frederickson
5 Houston Wine & Roses Gala May 2013 Kari Holewyne, George Holewyne and Frances Holewyne
7 Houston Wine & Roses Gala May 2013 Kelsey McArdle, Janine McArdle and Kevin  McArdle

We doubt that a more interesting story has ever been told at a charity gala than the one shared by Philamena and Arthur Baird at the American Diabetes Association dinner. In short, it was diabetes that led to the founding of the eponymous Mrs. Baird's brand.

As gala honorees, the Bairds told of how William Baird (Arthur's grandfather) contracted diabetes in the 1900s and as his health worsened, his wife Ninnie began baking bread on her wood-burning stove to support the family. After her husband died in 1911, Ninnie continued baking adding cakes and pies to her repertoire. Her young sons delivered the goods on foot. And so Mrs. Baird's was born.

The Bairds were honored with the Generosity to Mankind Award at the "Wine & Roses Wine Auction and Gala" at the Hilton Post Oak. Dr. Brian Tulloch was recognized as physician of the year. Service Corporation was honored for its corporate support of ADA.

Carla and Mark Russell joined Mary Elizabeth Mecom Hahnfeld as chairs of the gala that was attended by a sellout crowd of 500 and raised $450,000. Martha Turner and Glenn Bauguss served as honorary chairs.

Part of the evening's fun was presentation of more than 100 young women from 13 area high schools who were honored for their year-long commitment to volunteering with ADA. The were presented by their fathers as the ballroom erupted in applause.

Joining the party were Trini Mendenhall-Sosa and Frank Sosa, Shelly and Oscar Brown, Loretta and Dr. Gerardo Bueso, Suzy and Jim Godwin, Kim and Chip Gross and Elaine and Dwight Jefferson

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