After six months in business, Hollister on Washington has served its final meal. "We just couldn't get over the hump," owner Chuck Pritchett tells CultureMap.
Chef Jason Kerr's creative menu of kicked up classic American cuisine found fans in the immediate neighborhood who Pritchett says became regulars, but the restaurant struggled to attract enough new customers to be viable.
While BYOB restaurants have found success in other parts of the city, Pritchett doesn't think the concept is viable on Washington.
While BYOB restaurants have found success in other parts of the city, Pritchett no longer thinks the concept is viable on Washington Avenue. The BYOB Hollister found itself in competition with bars and restaurants like El Tiempo and Coppa that have significant cocktail programs and wine lists.
"I gave it everything I had," Pritchett says. "I liked the people. I like the atmosphere."
Meanwhile, Hollister's original Spring Branch location remains a popular neighborhood destination and isn't going anywhere. Expect more information once Kerr, who's had success at both Cafe Rabelais and food truck Zilla Street Eats, makes his next move