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Luxe for less: Zara Home comes to the USA with low-cost European flair

Zara Home
Shop for decorative quilts, pillows, soft throws and down duvets in the bedroom section of Zarahome.com.  Photo courtesy of Zara Home
Zara Home
Delicate tablecloths and napkins are available alongside other tableware.  Photo courtesy of Zara Home

The home store of international retailer Zara is now live to American consumers. Formerly the English country-esque home decor was available only overseas. But now American shoppers can bring European flair into their homes via Zara Home.

Unlike other high-end clothing boutiques with home sections — think Anthropologie and Calypso — the looks at Zara Home are priced smartly.

Covetable items include luxe duvet covers, accent tables, woven laundry baskets, scented candles, mirrors, delicate tablecloths, stationery, flatware, frames, slippers and robes. As you browse through the living room section, you'll be reminded of the store's European origins, thanks to the elegant ashtrays for sale. 

The pre-holidays launch is timely, because redecorating and gifting are top-of-mind. Plus there's free shipping throughout the month of October. 

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