Varvatos In H-Town

Ace menswear designer John Varvatos rocks out with Houston fans at book signing party

John Varvatos rocks out with Houston fans at book signing party

John Varvatos, Gracie and Bob Cavner at book signing
Gracie and Bob Cavnar, John Varvatos. Photo by Bob Levey/Getty Images for John Varvatos
Jay Fields, Allie Fields, John Varvatos,Annie lee Phillips, Matthew Phillips, Erin Stewart, James Stewart and Michael Carroll at the John Varvatos book signing
From left, Jay and Allie Fields, John Varvatos, Annie Lee and Matthew Phillips, Erin and James Stewart, and Michael Carroll. Photo by Bob Levey/Getty Images for John Varvatos
John Varvatos book signing
A fun crowd gathered on a Saturday night for the John Varvatos book signing at ths Varvatos store in The Galleria. Photo by Bob Levey/Getty Images for John Varvatos
John Varvatos at book signing
John Varvatos, left, with fans. Photo by Bob Levey/Getty Images for John Varvatos
John Varvatos book signing
John Varvatos signs a copy of his book for fans. Photo by Bob Levey/Getty Images for John Varvatos
DJ at John Varvatos book signing
The DJ kept the music going. Photo by Bob Levey/Getty Images for John Varvatos
Neal Hamil and Holly Moore at John Varvatos book signing
Neal Hammil and Holly Moore. Photo by Bob Levey/Getty Images for John Varvatos
John Varvatos, Gracie and Bob Cavner at book signing
Jay Fields, Allie Fields, John Varvatos,Annie lee Phillips, Matthew Phillips, Erin Stewart, James Stewart and Michael Carroll at the John Varvatos book signing
John Varvatos book signing
John Varvatos at book signing
John Varvatos book signing
DJ at John Varvatos book signing
Neal Hamil and Holly Moore at John Varvatos book signing

What: John Varvatos book signing and cocktails.

Where: John Varvatos boutique in The Galleria.

The 411: The noted menswear designer and avid music lover jetted to Houston for a quick trip to check out his store, meet customers and sign copies of his book, Rock in Fashion.

"I don't always love big parties that are overblown," he said. "I like smaller ones where I can talk with everyone in the store."

Afterwards he dined with a select group at Armandos

Earlier in the day, Varvatos talked about his book, which includes more than 250 images, including never-before-seen photographs of artists from Led Zeppelin and the Rolling Stones to Jack White and Kings of Leon, along with passages from his personal style notebook to reveal his perspective on how musicians' evolving styles impact fashion and pop culture.

He divided the book into 20 chapters, covering everything from "hair to scarves to shoes and sneakers, coats, tailoring," he explained.

"Ever chapter has a theme to it — shoes from the New York Dolls wearing women's shoes to the Beatles and Jimi Hendrix wearing the Beatle boots to cowboy boots and what they meant to rock and roll at the time to sneakers —that happens to be one of my Converse (sneakers) that Green Day performed in," he said, while thumbing through the book.

"Here's a section on second skin leather — all the kinds of things that make me think of leather over time, photos of The Who, a Detroit band called the Romantics,The Sex Pistols, Clash. 

"It turned out to be a much bigger project but actually a very fulfilling one in the end. It was fun."

Who: Hosts Michael Carroll, Allie and Jay Fields, Erin and James Stewart, Annie Lee and Matthew Phillips,  along with Gracie and Bob Cavnar, Neal Hamil, Holly Moore and Monica Bickers.