Fab Finds

Timing is everything: Famed designer's new watch collection has a wealth of family connections

Timing is everything: Famed designer's new watch collection is unique

Tory Burch watch collection October 2014 The Reva in orange
The Reva Photo courtesy of Tory Burch
Tory Burch watch collection October 2014 The Sawyer in gold tone
The Sawyer Photo courtesy of Tory Burch
Tory Burch watch collection October 2014 The Izzie white band
The Izzie Photo courtesy of Tory Burch
Tory Burch watch collection October 2014 The Robinson Watch Gold Tone-Lapis
The Robinson Photo courtesy of Tory Burch
Tory Burch watch collection October 2014 The Tory in gold
The Tory Photo courtesy of Tory Burch
Tory Burch watch collection October 2014 The Buddy Signature black band
The Buddy Signature Photo courtesy of Tory Burch
Tory Burch watch collection October 2014 The Buddy Classic brown band
The Buddy Classic Photo courtesy of Tory Burch
Tory Burch watch collection October 2014 The Reva in orange
Tory Burch watch collection October 2014 The Sawyer in gold tone
Tory Burch watch collection October 2014 The Izzie white band
Tory Burch watch collection October 2014 The Robinson Watch Gold Tone-Lapis
Tory Burch watch collection October 2014 The Tory in gold
Tory Burch watch collection October 2014 The Buddy Signature black band
Tory Burch watch collection October 2014 The Buddy Classic brown band

Tory Burch has officially gone into the watch business. In conjunction with her company's 10th anniversary, the designer has introduced a collection of watches in seven styles — each named after a member of her family and containing distinctive design elements, including the iconic double T-logo.

The watches, assembled in Switzerland in a partnership with Fossil, range in price from $350 to $995. The styles include:

The Tory
Named for Burch, it features a round dial in various colors, including signature orange, on a link bracelet band.

The Reva
Named for Burch's mother (just as the iconic Reva ballet flat is), the watch features a double-T logo dial and leather band in a host of colors. 

The Buddy Classic & Signature
Named for Burch's father, the vintage-looking watch has a rectangular dial and comes with single or double leather straps.

The Izzie
A round watchface is inlaid in a bold, clear case with geometric fretwork, which is a recurring motif in Burch's designs. It's named for the designer's stepdaughter.

The Sawyer
Our favorite is this Art Deco-etched watch which is encased in a gold cuff. The idea is based on a cuff that was a precious gift from her grandmother and is named for Burch's son.

The Limited Edition Robinson
To celebrate Burch's 10-year anniversary, she created a gold watch accented with lapis and signed on the back. Only 500 have been produced. Robinson was Burch's maiden name.