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Move over, Bey

Muse of Madewell: Solange stars in fall ad campaign for trendy clothing retailer

Solange, Madewell
Following in the footsteps of indie fashion darling Alexa Chung, Solange Knowles is the newest face of Madewell.  Madewell Musings/YouTube
Solange, Madewell
Solange appears big-haired and fresh-faced in a short video promoting the brand's fall 2012 campaign.  Madewell Musings/YouTube

Beyoncé has long taken the spotlight in the Knowles family, first with Destiny's Child, then with her larger-than-life solo career, now as Jay-Z's wife and Blue Ivy's mom. 

Meanwhile, baby sister Solange Knowles — an artist in her own right — has forged a multifaceted career as a musician, DJ, mom and recently-signed Next Model. 

And now she's breaking out as a fashion muse: On Tuesday, Solange was revealed as the face of Madewell's fall 2012 campaign. 

 On Tuesday, Solange was revealed as the face of Madewell's fall 2012 campaign. 

 Madewell describes its newest model as "ever-so-stylish" in a video preview for the brand's "Mix Well. Madewell" look book. In it, a big-haired, fresh-faced Solange wears a mix of patterns and colors and styles with confidence. 

"I know that because I wear so much color and print, I might not want to mix so many textures," she told People.

"I am also attentive to my body. I love the way some of the oversized, extremely exaggerated, boxy proportions look on some girls … but it just doesn’t work for me."

Big congrats to Houston's hometown girl. Now, all we have to wonder about is, when will Madewell open a store in the Bayou City?

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