NY Fashion Week Fall 2017 Houston
Escada Fall 2017

Escada salutes Hitchcock heroines in luxe fall collection that emphasizes 'effortless dressing'

Escada salutes heroines of Hitchcock movies in luxe fall collection

Escada fall 2017 red tuxedo with black lapels
Escada red tuxedo with black lapels. Photo courtesy of Escada
Escada fall 2017 collection
Escada purple dress with three-quarter-length sleeves. Photo courtesy of Escada
Escada fall 2017 collection
Escada print pant and top with bow collar. Photo courtesy of Escada
Escada fall 2017 collection
Escada ribbed long-sleeved dress. Photo courtesy of Escada
Escada fall 2017 collection
Escada jacket, knit pant and top in light purple. Photo courtesy of Escada
Escada fall 2017 red tuxedo with black lapels
Escada fall 2017 collection
Escada fall 2017 collection
Escada fall 2017 collection
Escada fall 2017 collection

With former Calvin Klein executive Iris Epple-Righi as the new CEO at Escada, the German luxury label is returning to its roots with versatile looks for women with busy lifestyles. "It's really about effortless dressing," Escada exec Lauren Mirynowski said during a preview of the fall collection at the brand's showroom during New York Fashion Week.

The first collection since the departure of longtime fashion director Daniel Wingate salutes the heroines of Hitchcock movies, with chic dresses in icy blue or purple shades, smart suits in soft, elegant shapes, elephant print blouses signifying a sign of good luck, and jackets with a removable cowl or detachable fur collar so the look can be dressed up or dressed down, depending on the occasion. 

While the collection has an elevated tone — Swarovski crystals dot the necklines of some looks and capes are dotted with mink mini pom-poms — it's also has an air of practicality for the business-minded executive. Silhouettes are roomier, fur trims and linings can be removed for less frigid weather (or a toned down look), and tailored pants suits with knitwear blouses come with jackets that can be taken off when office temperatures rise.

For the women who might want to veer toward an edgier look for evening, the collection offers tuxedo dressing with jackets in red or white with contrasting black lapels, and slacks.

The Escada fall collection can be viewed in Houston at Elizabeth Anthony Thursday through Saturday (April 6-8).