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H&M suddenly loves Houston: Fashion giant can't stop building new stores in shopping-crazed land

H&M suddenly loves Houston: Company can't stop building new stores

H&M store sign in store window
Fashion retailer H&M is to open a 23,000 square foot store at Katy Mills Mall this fall. Photo by ntr23/Flickr

Global fashion retailer H&M, known for providing stylish clothes at affordable prices, is adding another Houston area store, slated to open at Katy Mills Mall in the fall.

The H&M at Katy Mills is set to fill a whopping 23,000 square foot space. It makes it three H&Ms for long-deprived Houston, joining the Willowbrook Mall and Baybrook Mall stores which opened in 2012.

Although it took a while for the Bayou City to get a single store (even though Dallas had two for years), Houston's shopping culture seems to have put the company in an expansive mood.

The giant new Katy H&M will also sell the brand's maternity line and lingerie, as well as plus-size and children's clothing. The Swedish brand — Hennes & Mauritz — is the second largest clothing retailer in all of Europe.