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Austin Photo: Author_Matt McGinnis

Matt McGinnis


Food + Drink

As a marketing strategist for Pen & Tell Us, Matt McGinnis provides marketing, branding and communications counsel to food and beverage as well as other clients globally. He is also an avid beverage enthusiast, chronicling his interests as a Food & Drink contributing writer for CultureMap, as the Food & Drink columnist for Austin Man Magazine, and as a blogger for  What Are You Drinking?He is passionate about the wine industry having previously worked at a winery in Oregon and in wine sales. He has served as Guest Host of Sommelier Cinema at the Alamo Drafthouse, and is a Certified Sommelier in the Court of Master Sommeliers.

His writing has been recognized by the Austin Chronicle as a Top 10 Food Blogger in 2013 and 2014, and with a Texas Social Media Award from the Austin American-Statesman in 2011. When he's not writing for clients at work or about beverages after work, he spends time playing with his kids, playing soccer and dreaming about his retirement job at a winery, distillery or brewery.  


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Summer Spirits

What to drink right now: Texas distillers put a new spin on gin for perfect summer cocktails

By Matt McGinnis

Gin starts life as a wallflower. In the beginning, it is nothing more than colorless, odorless, flavorless liquor, sort of like vodka. Then it is distilled again with a mix ...

CultureMap Video

A whole lot closer than Napa: Texas Hill Country's under-the-radar wineries are worth a visit

By Matt McGinnis

The popular wineries clustered along U.S. Route 290 and near Fredericksburg regularly draw big crowds to their tasting rooms. Although these wineries are great, there are several hidden gems ...

Join The Club

Move over Napa: Exclusive new club delivers the best Texas wines to your door

By Matt McGinnis

Whether it is for barbecue or tacos, people have long looked to Texas Monthly as an arbiter of iconic Texas flavors. Now the publication is putting its stamp of approval ...

Booze Battle

Whisky rebellion: Nasty feud at Texas distillery ends after struggle over future

By Matt McGinnis

The nasty feud between Chip Tate, founder and head distiller of Waco-based Balcones Distillery, and its investors is now over. The distillery’s board of managers has bought Tate’s ...

Drink Up

Texas vodka takes off thanks to a $13 million boost: Say hello to the new drink mecca?

By Matt McGinnis

Deep Eddy Vodka is on a path to nationwide popularity, and the Austin-based company just landed $13 million in financing to continue its growth. The funding will be used in ...

Irish Toast

Drink of the Irish: Toast St. Patrick's Day the right way with these smooth whiskies

By Matt McGinnis

St. Patrick’s Day has become an outlandish celebration of anything remotely Irish, as well as an excuse to get blindingly drunk. But it doesn’t have to be that ...

Happy Hour

Tipsy Texan's new cocktail book celebrates the spirits of the Lone Star State

By Matt McGinnis

In Texas we have long growing seasons for a wide range of succulent produce, a burgeoning local spirits distilling industry and a hot craft cocktail scene. Now we also have ...

High/low Holiday Wines

10 great holiday wines — from sparkling to dessert — that won't bust your budget

By Jessica Dupuy, Matt McGinnis

Looking for the perfect holiday wine? If you need a little help, and you're willing to take the advice of two relatively well-informed wine enthusiasts, then look no further ...

What are you drinking?

Just in time for the Texans game: Four super Bloody Mary recipes for your Sunday Funday

By Matt McGinnis

There are billions of reasons for day drinking on a Sunday: you need a little hair of the dog, the Texans are winning, you’re thirsty in church, it’s ...

Brew News

New study says craft beer could have $5.6 billion economic impact on Texas if laws are changed

By Matt McGinnis

We pride ourselves on having a free market economy where supply and demand are the only regulators of prices and trade, but that’s not actually the case — especially when ...

Wine Lovers

Guaranteed sex on Valentine's Day? Great sommeliers give their best seduction tips

By Matt McGinnis

Everybody wants to get laid, and Valentine’s Day is either a blessing or a curse when it comes to the pursuit of it. It’s potentially an excuse to ...

Beer love

Shiner gets a Wild Hare: Texas' century-old Spoetzl Brewery launches first-ever Pale Ale

By Matt McGinnis

It’s a great time to be a beer lover, with hundreds of new craft brews popping up this past year. And now not-exactly-craft-brew brewer Spoetzl Brewery is introducing Shiner ...

drink up

Burnt Orange or Texas A&M Breeze? Two new vodka drinks any fan of the Last Big Game can love

By Matt McGinnis

Each Thanksgiving we stuff ourselves with fantastic beer in preparation for the big rivalry game: The University of Texas vs. Texas A&M showdown. And each year we get so ...

All articles by this author.  13 Results. Showing 1 to 13
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